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Arnold(R) and Oroweat(R) Cook Up New Sandwich Thins(R) Recipes With Food Network(R) Chef Claire Robinson

Claire Shares the Skinny on Endless Eating Possibilities


News provided by

Bimbo Bakeries USA

Feb 03, 2010, 09:00 ET

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HORSHAM, Pa., Feb. 3 /PRNewswire/ -- The bakers of Arnold and Oroweat Sandwich Thins® rolls, the first product of its kind introduced, have teamed up with Food Network® Chef Claire Robinson, host of "Five Ingredient Fix," to help keep it healthy and delicious, yet stress-free in the kitchen. Claire created three Sandwich Thins® recipes using five ingredients or fewer and shared ten tips to thin down time in the kitchen.

To view the multimedia assets associated with this release, please click: http://multivu.prnewswire.com/mnr/bimbobakeriesusa/41917/

(Photo:  http://www.newscom.com/cgi-bin/prnh/20100203/MM48368 )

"Claire Robinson's straightforward approach to cooking naturally aligns with what's important to our consumers," said Liza Leszczuk, Brand Manager. "They want nutritious, tasty options that don't require a lot of fuss."

"I was initially drawn to Sandwich Thins® rolls because of their unique shape, and after a taste, I now keep them stocked in my apartment as a must-have," said Claire. "I believe the best dishes are crafted from carefully-selected ingredients, and Sandwich Thins® rolls offer an easy opportunity to incorporate healthy eating into my recipes. How perfect is that? Not only do they taste great, but Sandwich Thins® rolls are good for you, too."

Currently available in the East under the Arnold brand name, and in the West under the Oroweat brand name, all five Sandwich Thins® varieties are only 100 calories each, an excellent source of fiber and made with no high fructose corn syrup. Each provides the goodness of whole grains, and per serving, the 100% Whole Wheat offers 19 grams, the Multi-Grain supplies 11 grams, Made with Whole Grain White contains 6 grams, Seedless Rye has 6 grams, and the newest Honey Wheat includes 11 grams.

The 100% Whole Wheat, Multi-Grain and Honey Wheat Sandwich Thins® rolls are available nationwide. Made with Whole Grain White Sandwich Thins® rolls, baked with whole grains, but with the color and taste of white bread, are available in the East, Midwest, Pacific Northwest and California. Seedless Rye is available in the New England & NY areas.

Claire's Sandwich Thins® recipes can be viewed at www.SandwichThins.com. She also offers the following tips to help keep it easy in the kitchen and encourage consumers to tap into their inner chef in their own homes:

  1. Plan ahead. Create a menu for the week with flexibility. Don't forget to choose a few meals that are super fast and easy for unexpected pinches during the week.
  2. Coordinate one shopping day within your schedule to avoid numerous trips to the store throughout the week.
  3. Purchase with a plan. Make a grocery list after surveying the pantry and refrigerator. Writing lists organized by sections in the grocery store will keep shopping quick and efficient.
  4. Keep things simple by choosing dishes with fewer steps, and keep it healthy by choosing quality ingredients. A few well-chosen ingredients deliver simple, great meals!
  5. Make clean up a breeze. When choosing recipes, look for ones that do not use too many different gadgets or pieces of kitchen equipment. Another way to simplify clean up is by lining sheet trays with foil or parchment and marinating in re-sealable plastic bags.  
  6. Prep ingredients ahead of time, such as chopping or washing. Having a few fresh, ready-to-use items on hand, shaves time and stress in the kitchen.
  7. Make large batches of recipes that store well. It usually doesn't take a lot of extra effort to double recipes. Leftover dishes can often be reworked to create a completely new meal. Pot roast for dinner one night can make a great pot roast Panini the next.
  8. Keep your pantry and refrigerator well-stocked with healthy and versatile staples. I keep 100% Whole Wheat Sandwich Thins® rolls available to quickly make nutritious, tasty sandwiches.
  9. Don't forget to stash fast and healthy flavor builders, such as fresh herbs. Potted herbs are a breeze to care for and offer loads of flavor to almost every dish.
  10. Share responsibility in the kitchen by recruiting help. Have your family or friends chip in by assigning each person a task either when prepping ingredients, plating or cleaning.

About Bimbo Bakeries USA

Bimbo Bakeries USA operates 35 bakeries in the United States and distributes top brands such as Arnold®, Bimbo®, Boboli®, Brownberry®, Entenmann's®, Francisco®, Freihofer's®, Marinela®, Mrs Baird's®, Oroweat®, Stroehmann®, Thomas'® and Tia Rosa®, through more than 7,000 routes. Bimbo Bakeries USA is headquartered in Horsham, PA, and is a wholly owned subsidiary of Mexico's Grupo Bimbo, S.A.B. de C.V., one of the world's largest baking companies with over 108,000 associates and operations in 18 countries throughout the Americas, Europe and China. Its stock has been trading on the Mexican Stock Exchange since 1980 under the ticker BIMBO. More information about Bimbo Bakeries USA's full line of products can be found at www.bimbobakeriesusa.com.

SOURCE Bimbo Bakeries USA

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