Jun 16, 2015, 01:50 ET
NEW YORK, June 16, 2015 /PRNewswire/ -- Arup, a multidisciplinary engineering and consulting firm with a reputation for delivering innovative and sustainable designs, announced today the next generation of its online publication for North and South America — a freshly redesigned site called Doggerel. The site was previously known as Arup Connect. Doggerel deploys a user-friendly interface to highlight stories about innovation in the built environment, from within the firm and beyond.
Doggerel explores the ideas that matter most for the built environment today and in the years to come, from trends reshaping entire disciplines to technical modifications that open new possibilities for a single project. The editorial team draws from Arup's breadth and depth of expertise to showcase our thought leadership and culture of innovation, while spotlighting the work of clients, collaborators, competitors, and those who push industry boundaries.
The site's new name reflects the firm's history. The book Doodles and Doggerel, published in 1989, showcases the bold, playful drawings and poetry that founder Sir Ove Arup created throughout his lifetime. The collection offers a glimpse into the creative spirit that continues to guide the company today. Arup's online magazine continues this tradition with the name Doggerel.
Doggerel can be accessed at doggerel.arup.com. Parties interested in contributing to or learning more about the site should email [email protected].
Arup is the creative force at the heart of many of the world's most prominent projects in the built environment and across industry. Its engineers and consultants deliver innovative projects across the world. Arup opened its first US office 25 years ago, and now employs 1,000 in the Americas. The firm was founded in 1946 with an enduring set of values that fosters a distinctive culture, intellectual independence and collaborative approach. The people at Arup are driven to find a better way to deliver better solutions for their clients. (www.arup.com)
For further information please contact:
Rebecca Maloney, LEED AP, CPSM
e [email protected]
m +1 617 412-6632
Photo - http://photos.prnewswire.com/prnh/20150616/223506
Logo - http://photos.prnewswire.com/prnh/20130826/MM69714LOGO
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