As Dementia Cases Rise, Assisted Living Locators Strengthens Memory Care Expertise Across Its Network

SCOTTSDALE, Ariz., Sept. 21, 2026 /PRNewswire/ -- As World Alzheimer's Day raises awareness about the growing impact of dementia, Assisted Living Locators is expanding memory care education and assessment capabilities across its nationwide network to support families facing complex care decisions.

According to the Alzheimer's Association, more than 7 million Americans age 65 and older are living with Alzheimer's disease. That number is projected to nearly double to 13 million by 2050 as the population ages.

As demand for memory care services grows, families are often faced with difficult questions about safety, care needs and when to consider specialized support.

To help address these challenges, Assisted Living Locators is investing in enhanced memory care education, assessment tools and consultative training designed to help advisors identify higher-acuity needs, guide family conversations and improve placement outcomes.

All Assisted Living Locators senior care advisors are dementia care certified, ensuring families receive guidance from professionals trained to recognize the complexities of memory loss, cognitive decline and dementia-related care needs.

"Families navigating dementia-related care decisions need more than a list of community options," said Felicia Sanders, brand president of Assisted Living Locators. "They need a knowledgeable guide who understands the complexities of memory care and can help them evaluate care levels, ask the right questions and find the best fit for their loved one's needs."

The initiative focuses on strengthening advisor capabilities in several key areas, including earlier identification of higher-acuity care needs, more comprehensive family discovery conversations, improved understanding of dementia-related behaviors and care levels, and stronger matching between resident needs and community capabilities.

Alzheimer's disease also places a significant burden on caregivers. The Alzheimer's Association estimates that more than 11 million Americans provide unpaid care for loved ones living with dementia.

"As dementia prevalence continues to rise, families are facing increasingly complex decisions about care levels, safety concerns and when specialized memory care may be appropriate," Sanders said. "By investing in deeper education and assessment capabilities, we're equipping our advisors to provide greater guidance and support during one of the most challenging transitions families can experience."

Assisted Living Locators, a member of Evive Brands, is a nationwide senior placement and referral service that helps families navigate independent living, assisted living and memory care options through personalized local guidance provided at no cost to families. To learn more visit: www.assistedlivinglocators.com.

Contact: [email protected] 

SOURCE Assisted Living Locators