Accessibility Statement Skip Navigation
  • Resources
  • Investor Relations
  • Journalists
  • Agencies
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • All Public Company
      • English-only
      • News Releases Overview

      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
      • Multimedia Gallery Overview

      • Trending Topics

      • All Trending Topics
  • Business & Money
      • Auto & Transportation

      • All Automotive & Transportation
      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • Auto & Transportation Overview

      • View All Auto & Transportation

      • Business Technology

      • All Business Technology
      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • Business Technology Overview

      • View All Business Technology

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Financial Services & Investing

      • All Financial Services & Investing
      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • Financial Services & Investing Overview

      • View All Financial Services & Investing

      • General Business

      • All General Business
      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • General Business Overview

      • View All General Business

  • Science & Tech
      • Consumer Technology

      • All Consumer Technology
      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • Consumer Technology Overview

      • View All Consumer Technology

      • Energy & Natural Resources

      • All Energy
      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • Energy & Natural Resources Overview

      • View All Energy & Natural Resources

      • Environ­ment

      • All Environ­ment
      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • Environ­ment Overview

      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • All Heavy Industry & Manufacturing
      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • Heavy Industry & Manufacturing Overview

      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • All Telecomm­unications
      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • Telecomm­unications Overview

      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • All Consumer Products & Retail
      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • Consumer Products & Retail Overview

      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Health

      • All Health
      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • Health Overview

      • View All Health

      • Sports

      • All Sports
      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • Sports Overview

      • View All Sports

      • Travel

      • All Travel
      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • Travel Overview

      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • All Policy & Public Interest
      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • Policy & Public Interest Overview

      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • All People & Culture
      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • People & Culture Overview

      • View All People & Culture

      • In-Language News

      • Arabic
      • español
      • português
      • Česko
      • Danmark
      • Deutschland
      • España
      • France
      • Italia
      • Nederland
      • Norge
      • Polska
      • Portugal
      • Россия
      • Slovensko
      • Suomi
      • Sverige
  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Report Results
  • Amplify Content
  • All Products
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Hamburger menu
  • PR Newswire: news distribution, targeting and monitoring
  • Send a Release
    • ALL CONTACT INFO
    • Contact Us

      888-776-0942
      from 8 AM - 10 PM ET

  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • News in Focus
    • Browse All News
    • Multimedia Gallery
    • Trending Topics
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Report Results
  • Amplify Content
  • All Products
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS

As Hurricane Season Brings Rising Storm Risks, Farmers Insurance® Calls Out the Coverage Myths That Can Cost Homeowners and Business Owners Most

Farmers Insurance Logo

News provided by

Farmers Insurance

Aug 12, 2026, 16:44 ET

Share this article

Share toX

Share this article

Share toX

Backed by claims insights, Farmers® is calling out the coverage gaps customers often discover too late—and sharing practical tips for preparing now and navigating storm damage before filing a claim.

WOODLAND HILLS, Calif., August 12, 2026 /PRNewswire/ -- As communities prepare for hurricane season, Farmers Insurance® is encouraging homeowners and business owners to look beyond storm prep and focus on something just as important: understanding how their insurance coverage works. While standard policies may cover certain types of hurricane-related damage, many people may not realize one of the costliest risks, flood damage, is often not included and may require separate flood insurance. To help consumers make more informed decisions – including insurance protection for floods – Farmers is sharing practical guidance in its resource, Farmers' Hurricane Season Insurance Guide for Homeowners and Business Owners.

Farmers Insurance® shares some costly insurance myths to check before hurricane season.
Farmers Insurance® shares some costly insurance myths to check before hurricane season.
Farmers Insurance® recommends homeowners and business owners review their insurance policies to know what is and isn't covered before severe weather is in the forecast.
Farmers Insurance® recommends homeowners and business owners review their insurance policies to know what is and isn't covered before severe weather is in the forecast.
Farmers Insurance® recommends homeowners and business owners thoroughly document damage after a hurricane. This can make a meaningful difference during the claims and recovery process.
Farmers Insurance® recommends homeowners and business owners thoroughly document damage after a hurricane. This can make a meaningful difference during the claims and recovery process.
Flood damage, including damage from rising water or storm surge, is typically not covered under standard homeowners or businessowners policies and usually requires separate flood insurance.
Flood damage, including damage from rising water or storm surge, is typically not covered under standard homeowners or businessowners policies and usually requires separate flood insurance.

Insurance coverage can vary—especially when water is involved

In general, homeowners and businessowners policies may provide coverage for certain types of hurricane-related damage, such as wind damage or water damage that results from a wind-created opening. However, coverage can vary by policy, location and situation. In higher-risk coastal counties, for example, wind coverage may be excluded from a homeowners policy and require separate coverage. Flood damage, including damage from rising water or storm surge, is typically not covered under standard homeowners or businessowners policies and usually requires separate flood insurance.

"Insurance can feel complicated, especially when severe weather is involved," said Jeff Hinesly, Flood Director at Farmers Insurance. "We want to make it simpler. One of the biggest misunderstandings we see is people assuming flood damage is included in their homeowners or business policy. In most cases, it is not, and that's something customers should understand before a storm is in the forecast."

Flood damage: the important coverage distinction

Farmers is addressing some of the most common misunderstandings that can leave customers exposed during hurricane season:

Myth: If I have homeowners or business insurance, all hurricane-related damage is covered*.

  • Reality: Some hurricane-related damage may be covered, depending on the policy and cause of loss. For example, wind damage and water damage that enters through a wind-created opening may generally be covered, while flood damage from rising water or storm surge is typically not covered under standard homeowners or businessowners policies. Flood insurance is usually purchased separately.

Myth: If I'm not in a high-risk flood zone, I probably don't need to worry.

Reality: Flooding is not limited to high-risk zones. According to FloodSmart.gov, nearly one-third of National Flood Insurance Program (NFIP) flood claims from 2014 through 2024 came from areas outside high-risk flood areas1.

Myth: I can wait until a storm is coming to add flood coverage.

  • Reality: Although some private insurance carriers offer waiting periods as short as 7-days, there's typically a 30-day waiting period between the purchase of an NFIP flood policy purchased through carriers like Farmers and when coverage becomes effective. This means waiting until a hurricane is imminent may be too late for coverage to be in place before the storm arrives.

Myth: If I have flood insurance, my home and everything inside it is covered.

  • Reality: Flood policies may treat coverage for the building and coverage for personal belongings as separate choices. Consumers who want items inside their home—such as furniture, clothing or electronics—covered for flood damage should review whether contents coverage is included and, if not, ask about adding it. This can be especially important when flood insurance is purchased to satisfy a loan requirement, when some consumers may focus on only purchasing the required building coverage to help keep closing costs down.

"Hurricane season is no time for assumptions," Hinesly added. "The best time to understand your coverage is before you need it."

*Coverage varies by policy, state and individual circumstances. These are general examples of what may or may not be covered, and consumers should review their policy documents and talk with their insurance agent to understand their specific coverage, exclusions, limits and deductibles.

For homeowners: confidence starts with clarity

Insurance policies can be a little like storm forecasts: there are a lot of details, and the fine print matters. To help avoid surprises later, homeowners may want to research key questions in their policy and talk them through with an insurance agent who knows what to look for, including:

  • Understanding the difference between wind-related damage and flood-related damage
  • Asking whether wind, named storm or hurricane deductibles apply, whether flood or storm surge damage is excluded, and whether separate flood coverage may be needed
  • And documenting belongings before severe weather strikes

Farmers also encourages customers to keep contact information current and maintain records for valuable belongings and recent home updates so their information is easier to access if they ever need to file a claim.

Fallen trees can create a costly chain reaction

During a hurricane, downed trees and large limbs are a common source of damage—and the financial impact can extend well beyond the roofline. Depending on the policy and cause of loss, homeowners insurance may help cover damage to the home, personal belongings inside, and other insured structures such as fences, decks, detached garages or sheds. Rain damage that enters through an opening created by a fallen tree or large limb may also be covered, depending on the policy and circumstances.

Coverage may also help with tree removal when the tree damages an insured structure, though limits typically apply. Landscaping losses, including damage to trees, shrubs, bushes or lawns, may be subject to separate limits and may only be covered for certain causes of loss. Because these details can vary widely, customers should review how their policy treats fallen trees, debris removal, other structures, personal property and landscaping before severe weather arrives.

For business owners: the damage isn't always just physical

For business owners, hurricane risk is not only about property damage. A storm can also disrupt operations, interrupt income, damage inventory, and delay reopening.

Business owners should consider reviewing:

  • Whether flood coverage is in place
  • What triggers business interruption coverage on a Businessowners Policy (BOP) (also known as business income insurance)
  • Property values, equipment lists, and inventory records
  • Outdoor property or equipment exposure

"For many business owners, the biggest challenge after a storm is not just repairing damage — it's the lost income and recovering from the downtime," said Juan Escalera, Head of Commercial Property and Large Loss Claims at Farmers. "Understanding how your coverage works ahead of time can make a real difference in speeding up recovery."

One step ahead: what customers can do now

Farmers encourages customers to take a few simple steps before hurricane season intensifies:

  • Review current policies and ask questions about exclusions, limits, and deductibles.
  • Understand the difference between flood damage and other storm-related damage.
  • Consider whether separate flood coverage is needed.
  • Keep policy, contact, and lender information (especially after refinancing) up to date on your insurance policy.
  • Document property, belongings, equipment, and inventory before a loss happens.
  • Talk with an insurance agent who can help explain how coverages work, identify potential gaps, and discuss updates that may better reflect current needs. Farmers Insurance agents can be a helpful resource.

After the storm: document first, then act

When damage happens, it's natural to want to clean up quickly—but taking a few minutes to document what can be seen can make a meaningful difference during the claims and recovery process.

What helps:

  • Take photos and videos of damaged areas before moving or repairing anything.
  • Capture multiple angles of the home, business, and affected belongings.
  • Keep receipts and records for temporary repairs, lodging, or emergency purchases.
  • Hold onto damaged items, when practical, until they can be reviewed.
  • Report a claim as soon as possible so the process can begin and a claims representative can guide next steps.

These steps can help provide a clearer picture of the damage as claims representatives review a policy and assess next steps.

Documenting damage does not determine coverage, but it can help a claim to be reviewed with the most complete information available.

One conversation. A clearer picture of coverage.

Insurance decisions don't have to be complicated—but it's important to have a full picture.

Farmers Insurance agents work with homeowners and business owners to review coverage across multiple needs—not just a single policy—including:

  • Homeowners insurance, which may cover damage from risks like wind, but typically does not include flood damage
  • Flood insurance options, which are separate from standard policies and can help cover damage caused by rising water
  • Car insurance, specifically Comprehensive coverage, which may help cover certain storm-related vehicle damage, such as damage from hail, falling objects, flooding or wind-driven debris, depending on the policy
  • Business insurance solutions, including property and liability coverage, as well as business interruption protection depending on the situation

They can also help customers think beyond the basics. Storms don't just impact homes and buildings—they can affect the things people often forget about, like boats, motorcycles, and other recreational vehicles that may be exposed to wind and water damage during severe weather.

Farmers tools and support that could help make recovery easier

Farmers offers digital tools and agent support to help customers prepare, respond, and recover.

Customers can report a claim, view claim status, access policy documents, and use the Farmers mobile app to manage insurance needs and stay connected to their agent.

The best time to understand insurance coverage is before it's needed. To learn more about what's typically covered, what's not, and ways to prepare, visit Farmers' Hurricane Season Insurance Guide for Homeowners and Business Owners.

Source:

1FloodSmart.gov, "What Is My Flood Risk?" citing National Flood Insurance Program flood claims from 2014–2024, https://www.floodsmart.gov/flood-zones-and-maps/what-is-my-flood-risk.

About Farmers Insurance

"Farmers Insurance®" and "Farmers®" are tradenames for a group of insurers providing insurance for automobiles, homes and small businesses and a wide range of other insurance and financial services products. Farmers Insurance Exchange, the largest of the three primary insurers that make up Farmers Insurance, is recognized as one of the largest U.S. businesses on the 2026 Fortune 500 list. For more information about Farmers Insurance, visit Farmers.com.

Advertisement produced on behalf of the following specific insurers and seeking to obtain business for insurance underwritten by Farmers Insurance Exchange, Fire Insurance Exchange, Truck Insurance Exchange, Mid-Century Insurance Company, Farmers Insurance Company of Washington (Bellevue, WA) or affiliates. In TX: insurance is underwritten by Farmers Insurance Exchange, Fire Insurance Exchange, Truck Insurance Exchange, Mid-Century Insurance Company, Farmers Texas County Mutual Insurance Company, Mid-Century Insurance Company of Texas or Texas Farmers Insurance Company. In NY: insurance is underwritten by Farmers Insurance Exchange, Truck Insurance Exchange, Mid-Century Insurance Company or Farmers New Century Insurance Company. Home office, Los Angeles, CA.

Contact:

External Communications


Farmers Insurance


818-965-0007


[email protected] 

 

SOURCE Farmers Insurance

21%

more press release views with 
Request a Demo

Modal title

Also from this source

Farmers Insurance® Encourages Students to Imagine a Fire Resilient Future Through DiscoverE's Future City Competition®

Farmers Insurance® Encourages Students to Imagine a Fire Resilient Future Through DiscoverE's Future City Competition®

Farmers Insurance® today announced its support of DiscoverE's 2026–2027 Future City Competition® as National Theme Sponsor for "Fire Resilient...

Farmers Insurance® Assisting Customers Impacted by Washington Wildfires

Farmers Insurance® Assisting Customers Impacted by Washington Wildfires

As multiple wildfires continue to burn and impact Spokane-area residents, the Farmers Insurance Catastrophe Response Team® is already helping...

More Releases From This Source

Explore

Insurance

Insurance

Home Improvement

Home Improvement

Banking & Financial Services

Banking & Financial Services

Natural Disasters

Natural Disasters

News Releases in Similar Topics

Contact PR Newswire

  • Call PR Newswire at 888-776-0942
    from 8 AM - 9 PM ET
  • Chat with an Expert
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices

Products

  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Report Results
  • Amplify Content

About

  • About PR Newswire
  • About Cision
  • Careers
  • Accessibility Statement
  • APAC
  • APAC - Simplified Chinese
  • APAC - Traditional Chinese
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Italy
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United Kingdom
  • Vietnam

My Services

  • All New Releases
  • Platform Login
  • Data Privacy

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact PR Newswire

Products

About

My Services
  • All News Releases
  • Platform Login
  • ProfNet
Call PR Newswire at
888-776-0942
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookies
Copyright © 2026 Cision US Inc.