ATSSA-Produced Video Receives International Communicator Award for Excellence

FREDERICKSBURG, Va., May 4, 2015 /PRNewswire-USNewswire/ -- The American Traffic Safety Services Association (ATSSA) has been awarded a prestigious 2015 Communicator Award, Award of Distinction – Programs/News: Information – for the video titled, High Friction Surface Treatments – A Road Surface Treatment, produced for the Federal Highway Administration late last year. The video was produced and submitted for the award by Video Solutions Design and Production (Alexandria, Va.), an award-winning video-production company in the Washington, D.C. metropolitan area that is consistently recognized for professional excellence.  

High Friction Surface Treatments are a relatively new low-cost roadway safety improvement method that adds friction to roadway pavements in locations where drivers may brake excessively, such as curves, down hills or steep grades, or when approaching an intersection. The video was created to explain and showcase the process to transportation officials nationwide, and to show the different types of high friction treatment options currently available.

The Communicator Award is an international awards program that recognizes innovative ideas in marketing and communications efforts. Founded 20 years ago, the program receives over 6,000 entries from companies and agencies of all sizes, making it one of the largest awards of its kind in the world.

According to the award's website, the Communicator Awards is sanctioned and judged by the Academy of Interactive & Visual Arts, an invitation-only group consisting of top-tier professionals from acclaimed media, communications, advertising, creative and marketing firms. AIVA members include executives from organizations such as Airtype Studio, Big Spaceship, Conde Nast, Coach, Disney, The Ellen Degeneres Show, Estee Lauder, Fry Hammond Barr, Lockheed Martin, MTV Networks, Pitney Bowes, rabble+rouser, Sotheby's Institute of Art, Time, Inc, Victoria's Secret, Wired, and Yahoo.

Two versions of the award-winning video are available at Youtube.com  

At that site, search "FHWA/ATSSA – High Friction Surface Treatments" for the full 21 minute version, or search "FHWA/ATSSA – High Friction Surface Treatments Overview" for an abbreviated six-minute version of the full video.

Since 1969, ATSSA has represented companies and individuals in the traffic control and roadway safety industry. Over 1,600 ATSSA members provide the majority of features, services and devices used to make America's roadways safer. These include pavement markings, road signs, work zone traffic control devices, guardrail and other roadside safety features. ATSSA is also recognized nationally as the leader in roadway work zone worker training and education.

Contact: James Scott Baron
540-368-1701, ext. 113

SOURCE American Traffic Safety Services Association (ATSSA)

Related Links

http://www.atssa.com