AT&T and LG Launch First Smartphone for GoPhone

DALLAS, April 12, 2011 /PRNewswire/ --  

Key Facts

• AT&T* will begin selling LG Thrive™ and LG Phoenix™ on April 17.  
• LG Thrive™ is AT&T's first prepaid smartphone. GoPhone customers can choose from new data packages with no long-term commitment required.
• Both smartphones will be available for purchase nationwide at AT&T company-owned retail stores and in select national retail locations.
• Both feature a 3.2 inch color full-touch display, Android™ 2.2 platform, Exchange email support, unlimited Wi-Fi usage on the entire national AT&T Wi-Fi Hot Spot network and a 3.2-megapixel camera.

Android Portfolio

AT&T is a pioneer in smartphones and devices, and expects to widen its portfolio in 2011. In January, AT&T committed to a robust Android portfolio, including more than 12 new Android devices this year. Delivering users on-the-go access to the growing Android Market™, LG Thrive™ will be the first Android smartphone available for GoPhone customers.

LG Thrive™ Data Packages and Voice Plans

In addition to providing access to applications and contacts, AT&T is introducing a new prepaid data package with the LG Thrive, offering 500 MB of data for $25.  Each of the following options are available to customers who choose the Smartphone $0.10/min Plan or Smartphone $2/day Unlimited Talk and Text Plan. Prepaid customers who choose a smartphone like the LG Thrive must choose a data package in order to use data services.

• NEW: $25 FOR 500MB
• $5 for 10MB (previously $4.99 for 1MB)
• $15 for 100MB (previously $19.99)

The above data packages include unlimited Wi-Fi usage at thousands of AT&T Wi-Fi hotspots from your smartphone.

AT&T is also adding value to data pay-per-use pricing for non-smartphone customers with five times the data for the same price.  The new pricing is $0.01 per 5kb (previously $0.01 per kb).

LG Thrive ™ and LG Phoenix™

LG Thrive™ boasts the latest Android features, including robust HTML browsing, integrated synching of Google ™ account features, Facebook® and Twitter apps for social networking, flexible personalization with up to seven customizable home screens, and unlimited Wi-Fi usage at thousands of AT&T Wi-Fi hotspots nationwide, included as part of the smartphone data plan required with either device.** LG Phoenix™ offers similar features to its prepaid counterpart as well as Mobile Hotspot and data tethering support which allows the sharing of the phone's mobile broadband connection with other devices.***

Key Specifications  

• Android 2.2 platform
• HSDPA 7.2 3G data speeds
• 600MHz application processor
• 3.2"  320 x 480 262k color full-touch display
• Wi-Fi/aGPS capable
• 160MB User Memory w/ microSD storage (up to 32GB)
• 2GB microSD card installed
• 3.2MP Auto-focus camera
• Stereo Bluetooth
• Quad-band GSM / Tri-band 3G (world capable)
• 1500 mAh long-life battery
• Text/Picture and Video Messaging support
• POP3/IMAP/Gmail/EAS email support

Price and Availability****

On April 17, AT&T will begin selling LG Thrive™, in silver for $179.99. To use data services on the Thrive™, a GoPhone smartphone plan and data package are required.  

The LG Phoenix™ will be available on the same day in dark blue for $49.99 and requires a two-year agreement.

Both devices will be sold in company-owned retail stores and in select national retail locations.

Learn more about the LG Thrive™ and LG Phoenix™ at www.att.com/mobilephones-news.  

Quotes

"We are excited to add LG Thrive™, the first smartphone for GoPhone, to AT&T's growing Android portfolio," said Judy Cavalieri, vice president, Voice and Prepaid Products, AT&T Mobility and Consumer Markets. "Thrive brings more choice and more value to our GoPhone customers by delivering the benefits of a smartphone, balanced with functionality and affordability."

"The range of smartphones available at LG and AT&T is a tribute to our consumers," said Tim O'Brien, vice president for marketing for LG Mobile Phones.  "LG Thrive optimizes data capabilities and value with a fully customizable experience.  We look to continue our history of AT&T firsts."

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

** Restrictions apply. See www.attwifi.com for details and locations.

*** Mobile Hotspots and Tethering require a DataPro 4 GB Plan. Devices connected to your Mobile Hotspot or by tethering use data from your DataPro 4 GB Plan.  An overage rate of $10 per each 1 GB provided, applies if you exceed the included monthly data allowance. Performance may vary depending on the number of devices connected and other factors.  If you do not use a password, others will be able to use your Mobile Hotspot connection.  For more details on Data Plans, go to att.com/dataplans.

**** Prices may vary at independent retailers.

LG Phoenix:  Limited time only.  Qualified customers only. Subscriber must live & have a mailing addr. within AT&T's owned wireless network coverage area.  Requires two year contract and new activation, and an  eligible voice plan and eligible smartphone data plan starting at $15 a month.  $36 activation fee.  Early Termination Fee: Up to $325.   Sales tax calculated based on price of unactivated equipment.  

Mobile Broadband Coverage not available in all areas.

About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 80,000 people working in 115 operations including 84 subsidiaries around the world. With 2010 global sales of 55.8 trillion Korean won (USD 48.2 billion), LG comprises four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning and Energy Solution. LG is one of the world's leading producers of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both a Global Partner of Formula 1™ and a Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit www.lg.com.

About LG Electronics Mobile Communications Company

The LG Electronics Mobile Communications Company is a leading global mobile communications and information company. With its cutting-edge technology and innovative design capabilities, LG creates handsets that provide an optimized mobile experience to customers around the world. LG is pursuing convergence technology and mobile computing products, while continuing its leadership role in mobile communication with stylish designs and smart technology. For more information, please visit www.lgmobilephones.com.

About AT&T

AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. A leader in mobile broadband and emerging 4G capabilities, AT&T also offers the best wireless coverage worldwide of any U.S. carrier, offering the most wireless phones that work in the most countries.  It also offers advanced TV services under the AT&T U-verse® and AT&T |DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising. 

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com.  This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATT.

© 2011 AT&T Intellectual Property. All rights reserved. Mobile broadband not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

SOURCE AT&T Inc.