AT&T and Omnicom Form Global Strategic Relationship

Omnicom Signs Deal Valued over $57 Million with AT&T for Networking Services

Dec 01, 2010, 09:00 ET from AT&T Inc.

NEW YORK, Dec. 1, 2010 /PRNewswire-FirstCall/ -- AT&T (NYSE: T) today announced a global strategic relationship, including a new contract for its products and services worth at least $57 million, with Omnicom (OMC), a global leader in advertising and marketing communications. As part of this strategic relationship, the two companies are exploring the delivery and deployment of AT&T applications, mobility and cloud-based solutions on a global scale for Omnicom.

"This latest agreement with AT&T underscores our ongoing investment in maintaining a world-class communications structure that can keep our agencies seamlessly connected, collaborating, and delivering industry best performance on behalf of our clients," said John Wren, president and CEO of Omnicom Group. "AT&T's comprehensive solutions can help us transform our business to the benefit of our clients globally. We're thrilled to extend our long-term relationship with AT&T and look forward to further accelerating our global business with its solutions."

Under the agreement, AT&T will work with Omnicom to develop networking solutions that will connect Omnicom's offices around the world and provide opportunities for swift adoption of new technologies over time. Omnicom intends for the solution to help drive near-term savings with short-term projects, as well as support long-term transformational change within Omnicom's global business.

Specifically, Omnicom will explore the use of AT&T's Managed Hosting and Application Services to help accelerate the delivery of packaged applications across Omnicom's global network of operations. Additional AT&T networking solutions under consideration by Omnicom include AT&T Telepresence Solution(SM), Cloud Services and Unified Communications to support Omnicom's ongoing mission to expand global collaboration while reducing its carbon footprint.

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

About Omnicom Group Inc.

Omnicom Group Inc. (NYSE: OMC) ( is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

About AT&T

AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. A leader in mobile broadband, AT&T also offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries.  It also offers advanced TV services under the AT&T U-verse® and AT&T | DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising. In 2010, AT&T again ranked among the 50 Most Admired Companies by FORTUNE® magazine. 

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