TRAVERSE CITY, Mich., Sept. 21, 2011 /PRNewswire/ -- Customers in Traverse City are expected to experience improved mobile broadband coverage and voice performance as a result of continued investment and innovation by AT&T*. The company announced today that it has completed a key initiative in its ongoing efforts to enhance the wireless capacity and performance of its mobile broadband network throughout the Traverse City area.
The network enhancement adds new layers of frequency, also known as "carriers," to 8 cell sites throughout Traverse City to more efficiently manage available spectrum and increase mobile broadband capacity. The expansion helps manage ever-growing demand for mobile broadband services by allocating more network resources for AT&T's mobile broadband network.
"AT&T's new investment in Traverse City is a critical step towards more jobs and more opportunities across northern Michigan," said state Rep. Wayne Schmidt (R-Traverse City). "We're working every day in Lansing to reinvent Michigan, and AT&T is helping provide the tools businesses need to expand and to grow."
"Our goal is for our customers to have an extraordinary experience. As part of the Traverse City community, we're always looking for new opportunities to provide an enhanced customer experience and our investment in the local wireless network is just one way we're accomplishing that," said Jim Murray, president, AT&T Michigan. "In addition, our recently announced agreement to acquire T-Mobile USA will strengthen and expand our network in Traverse City. If approved, this deal means that we'll be able to expand the next generation of mobile broadband – 4G LTE – from our current plan of 80 percent of the U.S. population to more than 97 percent."
AT&T's mobile broadband network is based on the 3rd Generation Partnership Project (3GPP) family of technologies that includes GSM and UMTS, the most widely used wireless network platforms in the world. AT&T has the best international coverage of any U.S. wireless provider, providing access to voice service in more than 220 countries and data service in more than 200 countries.
AT&T also operates the nation's largest Wi-Fi network** with nearly 27,000 hotspots in the U.S. and provides access to nearly 190,000 hotspots globally through roaming agreements. Most AT&T smartphone customers get access to our entire national Wi-Fi network at no additional cost, and Wi-Fi usage doesn't count against customers' monthly wireless data plans.
"We want you to have an extraordinary experience whether you are sharing videos and photos with friends, watching a movie, checking the latest scores, or keeping your business mobile on your AT&T device," said Brian Ducharme, vice president and general manager for AT&T Michigan and Indiana. "Smartphones, tablets and laptops are continuing to drive unprecedented demand for wireless access everywhere. We're investing in a combination of technologies right here in Traverse City to meet these needs and ensure an advanced broadband experience for all our customers."
For more information about AT&T's coverage in Traverse City or anywhere in the United States, consumers can visit the AT&T Coverage Viewer.
For updates on the AT&T wireless network, please visit the AT&T network news page.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
** Largest based on company branded and operated hotspots. Access includes AT&T Wi-Fi Basic. A Wi-Fi enabled device required. Other restrictions apply. See www.attwifi.com for details and locations.
AT&T Inc. (NYSE: T) is a premier communications holding company and one of the most honored companies in the world. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. A leader in mobile broadband and emerging 4G capabilities, AT&T also offers the best wireless coverage worldwide of any U.S. carrier, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse® and AT&T | DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising.
Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATT.
© 2011 AT&T Intellectual Property. All rights reserved. Mobile broadband not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
SOURCE AT&T Inc.