CHICAGO, March 21, 2013 /PRNewswire/ -- With the explosive growth of smartphones and the utilization of mobile applications over the past few years, brick and mortar retailers are looking for ways to interact and engage with customers wherever they are, and fitness gyms are no different. With ever-increasing options for workout enthusiasts to access online training and workout content, it is vital for gyms and their trainers to stay connected with members wherever they are, as well as, provide tools to help enhance and improve their workout experience. In an effort to meet these growing needs, Bally Total Fitness has taken a proactive approach and will be offering free web and mobile workout training solutions to all of its members.
With the help of PumpOne, the pioneer and leader of online and mobile fitness solutions, Bally Total Fitness will be providing members access to over 800 challenging workouts and over 6,000 exercise images and instructional videos accessible on the web and mobile devices. Members can easily follow plans and track workouts. "Early on we recognized how the web and mobile usage was changing the fitness industry. Since 2005 we have been focused on building first class fitness applications that are really focused on making workout training, fun, trackable and more accessible," said Craig Schlossberg, co-founder of PumpOne. The flagship FitnessBuilder app is currently available on iOS, Android and the web for a monthly fee of $9.99/month and $59.99/year. Bally Total Fitness plans on making the service available to all members free of charge. The program has an early April 2013 planned rollout.
PumpOne is the pioneer in on-demand digital fitness with one of the largest exercise image & video libraries. PumpOne offers access to their content through their FitnessBuilder® and FitnessClass™ applications as well as private labeled solutions geared toward, trainers, gyms and corporate wellness programs.
About Bally Total Fitness
With over 30 years of experience, Bally Total Fitness is among the most popular health club brands in America, operating 44 clubs in New York, New Jersey, California and Colorado.
Bally Total Fitness is the pioneer in designing and building world-class health clubs, so each facility is the result of decades of fitness experience. Bally clubs are designed to provide members with the tools to reach their fitness goals - from motivating Personal Training programs and innovative Group Exercise classes to inspiring facilities with team members dedicated to supporting its members' individual needs at an affordable price.
SOURCE Bally Total Fitness