SANTA ANA, Calif., Feb. 27, 2017 /PRNewswire/ -- Be Lit Brand today announced an official partnership with rapper and celebrity, The Game (Jayceon Taylor) and his cannabis specific company Trees By Game, after being discovered at the BIG Industry Show and High Times Business Expo in Los Angeles in January.
Be Lit Brand will join a hand-selected network of cannabis-related companies working with The Game, including The Reserve dispensary, Shine Papers and GFarma Brands. When asked about the new partnership, Jayceon replied, "It's a matter of working with the absolute best in every product category, and setting new limits for where we as a community can take this industry... I'm honored at the opportunity to work with Be-Lit and the wonderful people on their team." The designs and styles are fresh, plus they promote positivity, cannabis and that Zen vibe throughout the brand. I'm excited for us to be working on expanding the product line together."
A gathering at The Game's home in Los Angeles officially commenced the partnership, and was attended by founder of Be Lit Brand, Brandine Strand, Joshua Shelton of Green Street Agency and of course, The Game himself. Green Street Agency later hosted a one-of-a-kind Grammy Gifting Suite at their Miracle Mile Penthouse offices, where all of Game's brands gathered for the day to introduce their products to his closest industry friends and associates. Dozens of celebrities, musicians, actors, and professionals received carefully curated gift packages highlighting several of the Games "best in class" products.
Speaking of the experience, Brandine stated, "We couldn't have found a better brand ambassador than The Game. He aligns perfectly with our vision and the lifestyle of hardworking, positive-minded professionals who love cannabis. We are already collaborating with him and having a lot of fun with it."
About Be Lit Brand: Formed in Southern California in mid-2016, the team behind Be Lit Brand consists of educated professionals who love cannabis and proudly partake daily, yet are driven to raise the bar in the industry and contribute positivity to its growth and expansion. Be Lit Brand offers discerning cannabis lovers a range of high-quality cannabis strain-inspired soy candles, cannabis rolling trays, apparel and accessories. As a result of this partnership, Be Lit will be manufacturing and distributing an entire array of Trees By Game accessory products to support Games flower, oil, and upcoming edible projects.
Be Lit Brand will focus on growing their product line, and will be attending several High Times Cannabis Cup events and music festivals in 2017.
To learn more about Be Lit Brand, visit http://www.BeLitBrand.com.
About Be Lit Brand:
Name: Be Lit Brand
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SOURCE Be Lit Brand