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Best New Product Awards Announce The 11th Annual Winners As Voted By American Consumers

The thirst for new products continues among American shoppers with 75% saying they like trying new products and two in three saying they will pay a little more for a product they expect will be better


News provided by

BrandSpark International

Mar 06, 2019, 08:30 ET

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NEW YORK, March 6, 2019 /PRNewswire/ -- BrandSpark International has just announced the winners of the 2019 Best New Product Awards (www.BestNewProductAwards.com), the leading consumer-voted consumer product awards program in North America. The Best New Product Awards (BNPAs) cover three major consumer product categories: Food & Beverage, Beauty & Personal Care, and Household. The winners were determined based on a national survey of real shoppers who tried the products themselves. All products were launched after January 1, 2019.

This year's 38 winning products are:

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2019 Best New Product Awards: LIST OF WINNERS BY CATEGORY

BEAUTY & PERSONAL CARE

Category

Winning Product

Body Lotion

Nivea Aloe Vera Body Lotion

Body Wash

Burt's Bees Lavender & Honey Body Wash

Diapers

Pampers Pure Protection

Eyeliner

L'Oréal Paris Infallible Gel Crayon

Face Primer

Revlon ColorStay Prep & Protect Primer

Foundation

COVERGIRL TruBlend Matte Made Liquid Foundation

Lip Color

Revlon Kiss Cushion Lip Tint

Makeup Remover Wipes

AVEENO Ultra-Calming Makeup Removing Wipes

Mascara

Rimmel London Wonder'fully Real Mascara

Men's Body Wash

Dial for Men Infinite Fresh Body Wash

Sunscreen

Neutrogena Hydro Boost Water Gel Lotion Sunscreen with Broad Spectrum SPF 50

Toothpaste

Crest Gum Detoxify Deep Clean Toothpaste


FOOD & BEVERAGE

Children's Snack

ALDI-exclusive SimplyNature Squeezie Single - Apple Banana and Apple Multi-Fruit

Cooking Oil

Specially Selected Premium Italian Extra Virgin Olive Oil

Dried Fruit

SimplyNature Freeze Dried Fruit: Strawberries, Fuji Apples, and Asian Pears

Fresh Chicken Product

Trader Joe's BBQ Seasoned Spatchcocked Chicken

Fruit Snack

ALDI-exclusive Little Salad Bar Pineapple Spears and Little Salad Bar Watermelon Spears

Hummus

ALDI-exclusive Park Street Deli Single Serve Hummus: Classic or Red Pepper

Juice

ALDI-exclusive Specially Selected Premium 100% Juices: Pomegranate Juice, Black Cherry Juice, or Cranberry Juice

Kombucha

Suja Organic Pineapple Passionfruit Kombucha

Mexican Food

Ortega Bakeable Tortilla Bowl Kit

Milk

ALDI-exclusive Friendly Farms Organic DHA Omega-3 Whole Milk and ALDI-exclusive Friendly Farms Omega-3 Organic 2% Reduced Fat Milk

Pasta

Trader Joe's Organic Italian Artisan Pasta

Pastry

Trader Joe's Uncured Ham & Swiss Cheese Flaky Croissant

Protein Bar

ALDI-exclusive Millville Protein Chewy Bars: Peanut Butter Dark Chocolate or Peanut, Almond and Dark Chocolate

Ready-Made Salad Kits

ALDI-exclusive Park Street Deli Greek Feta Salad, Provolone Antipasti or Olives, ALDI-exclusive Little Salad Bar Salad Bowls, Assorted Varieties

Rice

Minute Instant Jasmine Rice

Snack Bar

ALDI-exclusive SimplyNature Nut and Sea Salt Bar

Snack Pack

Babybel Original Cheese & Crackers

Specialty Dairy Drink

ALDI-exclusive Friendly Farms Lowfat Kefir: Strawberry or Blueberry

Specialty Pasta

Ronzoni Homestyle Pasta

Vegan Burgers

ALDI-exclusive Earth Grown Burgers, Assorted Varieties

Vegan Cheese

Violife Just Like Mature Cheddar Slices

Vegetarian Entrée

Amy's Kitchen Asian Dumpling Bowl


HOUSEHOLD

Air Freshener

Air Wick Essential Mist Fragrant Mist Diffuser

Dog Food

PEDIGREE Dry Dog Food High Protein Beef and Lamb Flavor

Laundry Detergent

Tide PODS Ultra OXI Laundry Detergent pacs

Multi-purpose Cleaner

Lysol Daily Cleanser

"We are thrilled to celebrate the 11th year of the Best New Product Awards," says Robert Levy, President and CEO of BrandSpark International and Founder of the Best New Product Awards.  "As the BNPA program enters its second decade, we are uniquely positioned to examine the most important trends in CPG products over time.  We are learning from the past to predict the future in an ultimate effort to work with manufacturers to fulfill the desires and habits of American shoppers."

The winning products were determined among the nominees solely by the votes and opinions of more than 10,000 American consumers, including thousands of verified purchasers who bought the products with their own money. Voters participated in an extensive nationwide survey conducted by independent marketing research firm BrandSpark International.

For more information about the Best New Product Awards winners, visit: www.BestNewProductAwards.com. 

The program's companion American Shopper Study provides additional insight into the minds of American shoppers. Some highlights from this year's survey are:

  • Consumers are increasingly challenged to keep up with the pace of new products.
    • 42% say there are too many new products to keep up with—up considerably from just 34% a year ago.

  • There are still ways for new products to stand out:
    • 63% say they are likely to try new products that come recommended by other consumers.
    • 75% say they try new products from the brands they know and trust most.

  • New product benefits that continue to resonate with the majority of Americans include better health, taste, effectiveness, and convenience.
    • 6 in 10 would rather find healthier versions of their favorite foods than cut them out.
    • 1 in 2 shoppers believe there are still not enough convenient and healthy packaged food products.
    • 73% say they look for new products that will make their life easier.

  • Environmental benefits are increasingly important to American shoppers.
    • 72% "appreciate" when manufacturers make products more environmentally-friendly, while 38% are "willing to pay more" for these products.
    • 51% say it is important to them that food products are sustainably sourced

  • More than 1 in 2 shoppers are occasionally choosing "natural" products in the food, health, household, and personal care categories.

About the 2019 American Shopper Study
The 2019 BrandSpark American Shopper Study presents the results of one of America's most comprehensive surveys of shopper trends and behavior. More than 10,000 respondents contributed in the survey's 11th year.

About BrandSpark International
BrandSpark International uniquely combines real world consumer insights with marketing credentials and services. BrandSpark Insights gets at the heart of WHAT consumers think, WHY they act the way they do, and HOW marketers need to respond in an effort to successfully grow their business.

BrandSpark Marketing Services runs major CPG awards programs Best New Product Awards, BrandSpark Most Trusted Awards and consumer product endorsement and amplification platform, Shopper Army.

CONTACT:
Jill Budik / Spotlight Media Relations / 212.489.8774 / [email protected]

SOURCE BrandSpark International

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