ATLANTA, Nov. 3, 2014 /PRNewswire/ -- Bibby Financial Services, leading provider of cash flow financial services, today announced Trevelino/Keller as its agency of record for its U.S. and Canadian markets. Bibby Financial Services selected Trevelino/Keller to lead the company's marketing and public relations efforts in part due to the firm's depth in working with financial services companies that operate on a global scale. Trevelino/Keller will provide the company with social marketing, earned media and messaging as part of an overall reputation marketing strategy unique to Bibby Financial Services.
The demand for financing for small and mid-sized businesses is apparent, as the number of loans for $1 million or less held by banks is down about 14 percent to 23.5 million since 2008, according to the Federal Deposit Insurance Corp. Bibby Financial Services prides itself on its ability to provide flexible funding solutions to small and mid-sized businesses, launching them into the next phase of success. The company provides its customers a variety of financing options, including factoring, asset-based lending, purchase order finance and import and export factoring.
"Trevelino/Keller has a strong background in establishing the brand recognition of financial services companies, and we are excited to partner with them in our North American operations," notes Leigh Lones, CEO Americas, Bibby Financial Services. "We are confident Trevelino/Keller will help us further develop our presence as the leader in cash flow financial solutions across the U.S. and Canada."
Recognized as the fourth fastest growing agency in North America, Trevelino/Keller is often sought after by rapidly ascending companies in need of a strategic partner that cuts across public relations, branding, social media and marketing.
"It means a great deal to our firm to be selected as agency of record by a global brand," explains Dean Trevelino, principal, Trevelino/Keller. "Bibby Financial Services has a rich history and fits perfectly in our client portfolio and experience within the financial services industry. Its reputation internationally speaks volumes; our job is to turn up the volume on that reputation in North America."
About Bibby Financial Services
Bibby Financial Services is a worldwide market leader in business cash flow solutions to small- and medium-sized companies. With offices in 10 North American cities and 15 countries around the world, its product portfolio includes accounts receivable finance, recourse and non-recourse factoring, non-notification factoring, export finance, purchase order finance, asset based lending, specialist solutions for the trucking sector, and it is an approved lender for the Export-Import Bank's working capital guaranty program. Bibby Financial Services is a subsidiary of a 207-year-old privately held company based in the United Kingdom.
For more information on Bibby Financial Services, visit: www.bibbyusa.com or www.bibbycanada.ca, or Facebook at: https://www.facebook.com/bibbyfinancial.northamerica.
Headquartered in Atlanta with a presence in Orlando and Charleston, SC, Trevelino/Keller services emerging and established brands in public relations, social media, brand identity and marketing. Ranked previously as the country's 4th fastest growing firm and a top 30 best places to work agency, Trevelino/Keller is sought after by companies in Technology, B2Business, Lifestyle, GreenWorks, Food & Beverage and Health.
Trevelino/Keller differentiates itself, in part, through its T/K Ventures initiatives which includes WheelhouseTK, an extended marketing services consortium; Atlas Alliance, a global network of partners based in Europe, Middle East, South America and Asia Pacific; Consume Brands, a culinary arts, brand extension, product incubation and reputation management collaboration; and, Start-Opia, a Southeast-focused information ecosystem designed to expedite the search for startups, capitalists, experts and influencers. For more info on Trevelino/Keller, visit www.trevelinokeller.com.