NEW YORK, July 26, 2017 /PRNewswire/ -- Consumers using the Billaway platform through our clients, such as BBM Rewards can now immediately turn the credits they earn when they respond to surveys into free airtime. This instant redemption feature increases the overall customer experience by rewarding consumers with free mobile airtime as they need it.
Billaway's platform is easily added as a cloud-based plug-in to any mobile operator, messaging platform, or gaming platform, anywhere in the world. Since launching, Billaway's platform has proven successful by increasing user engagement rates, saving subscribers up to 80% on their monthly airtime costs. Additionally, mobile operators use Billaway to drive their consumers to use more top-up apps and customer support apps thereby reducing infrastructure costs.
"Enabling 'real-time redemption' means that people who are short on data or need to make one more call or are waiting until their next pay-day can quickly top up and stay connected without spending their own money. Moreover, consumers in emerging markets do not have to visit a physical store location to top up," says Paul M. Harkins, CEO of Billaway.
Billaway currently works with Mobile Operators, Messaging Apps and other mobile entities in South Africa, Nigeria, Malaysia, Indonesia, Vietnam, Unites States, Canada, United Kingdom, the Caribbean, Saudi Arabia and Singapore.
Billaway is a cloud-based marketing technology platform that seamlessly enables the conversion of global currencies, earned by consumers through responding to surveys, redeeming special offers, and other actions, directly into free talk/text/data. Billaway's turnkey integration connects mobile network operators with advertisers and brands, as well as provides market research samples in developed and emerging markets. The company is based in New York, NY. For more information, go to www.billawayglobal.com