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blinkx Partners With Evri to Power Video for New iPhone and Android Applications

Evri's New Suite of Content Discovery Apps Tap blinkx's Mobile Video Index for Content from Premium Sources


News provided by

blinkx

Sep 29, 2010, 04:00 ET

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SAN FRANCISCO, Sept. 29 /PRNewswire/ -- blinkx, the world's largest and most advanced video search engine, today announced a partnership with Evri, the real-time content discovery engine. Under the terms of the agreement, Evri's exciting new multimedia apps, including EvriThing Tech, EvriThing Gossip and EvriThing Baseball, will be enhanced by video from blinkx's Mobile Video Index, which contains millions of videos from an extensive network of top-tier content providers.

As the universe of digital content available to consumers continues to expand exponentially, the need for intelligent technology that helps us search, filter and present this content in a meaningful way becomes ever more important. Evri solves this challenge by applying its unique semantic capabilities to analyze thousands of Web sources, categorize them and then deliver the most compelling, relevant content to consumers through a suite of topic-based apps. The "EvriThing" apps, which include gossip, sports and music-oriented options, deliver a compelling multimedia experience—articles, blog posts, photos and videos from blinkx—to mobile devices.

"Video streaming is the fastest-growing mobile activity, and there's a tremendous consumer demand for rich media apps," said Suranga Chandratillake, founder and CEO, blinkx. "Evri's unique technology enables them to deliver a highly compelling multimedia experience to mobile audiences, and we're delighted to be powering the video component of their new suite of apps."

"By partnering with blinkx, we're able to tap into a rich and varied library of mobile video to complement and enhance the real-time content streams in our apps," said Evri CEO Will Hunsinger.

"Evri aggregates and sorts through thousands of sources to deliver the best, most relevant information to our audience, and blinkx's premium video content rounds out our multimedia offering perfectly."

As the pioneer in video search technology, blinkx has built a reputation as the smartest way to find rich media on the Web. The company has made more than 720 partners and indexed over 35 million hours of video and audio content to date.

About blinkx

blinkx plc (LSE AIM: BLNX) is the world's largest and most advanced video search engine. Today, blinkx has indexed more than 35 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx's founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx's patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world's most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.

About Evri

Evri (www.evri.com) automates how content is understood, filtered and shared, allowing consumers to discover the content that matter most to them. With millions of real-time topical streams across thousands of categories, Evri is rapidly improving consumers' access to information. Evri is based in Seattle, WA, and San Francisco, CA and is funded by Paul Allen's Vulcan Capital. More information is available at www.evri.com.

SOURCE blinkx

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