Boar's Head Brand® "Discover Bold Flavor Sweepstakes" Takes Fans On An Online Flavor Adventure

SARASOTA, Fla., June 4, 2012 /PRNewswire/ -- Boar's Head Brand, a leading provider of premium delicatessen products, is giving consumers the chance to win an all-expense paid exotic getaway for two with its "Discover Bold Flavor Sweepstakes." The sweepstakes celebrates the launch of Boar's Head Bold – a new line of globally inspired deli meats and cheeses including Jerk Turkey™ Breast inspired by Jamaica, Chipotle Chicken Breast influenced by Mexico's Baja Peninsula, 3 Pepper Colby Jack™ Cheese inspired from Brazil and Chipotle Gouda infused with the flavors of Veracruz, Mexico.

Now through June 30, 2012, Boar's Head fans have the chance to win an exotic getaway to one of the four regions that that inspired the Bold line by visiting DiscoverBoldFlavor.com, registering for a virtual passport and collecting five stamps. Bold-seekers can collect four of the stamps by exploring the regions that inspired the Boar's Head Bold line at DiscoverBoldFlavor.com and the fifth stamp by visiting any deli or store featuring Boar's Head to find a promotion code. Once all five stamps are collected, registrants will be entered for a chance to win the all-expense paid getaway for two to the winner's choice of Jamaica, Veracruz, Mexico, Brazil, or Mexico's Baja Peninsula. Other prizes include:

• First Prize – The first 1,000 registrants to complete their online virtual passport with all 5 stamps collected will receive a $10 iTunes gift card.
• Instant Win – Each day of the sweepstakes, four $25 gift cards to purchase Boar's Head Bold will be randomly awarded to those who register for a passport online at DiscoverBoldFlavor.com.

"Boar's Head Bold has really struck a chord with the many people who have learned to love bright, bold and exotic flavors of other cultures and want an easy way to enjoy those flavors at home," said RuthAnn LaMore, Director of Communications for Boar's Head. "The Bold Flavor Sweepstakes is our way of connecting the appeal of the locations that inspired the flavors of Boar's Head Bold to the fans who have really embraced the products and use it as a platform to inform, engage and reward."

Boar's Head Bold offers everyday flavor-seekers a deliciously easy way to enjoy intense, sweet, savory and spicy flavor profiles from around the world at home, at work or at play. So whether you're planning to spice up a summer staycation at home, or are the lucky grand-prize winner of an exotic getaway to one of the four regions that that inspired the Bold line, a world of flavors is only a taste away.

The Boar's Head Bold product line is available at select supermarkets, gourmet stores and fine delicatessens nationwide. To enter the Discover Bold Flavor Sweepstakes, visit www.DiscoverBoldFlavor.com.*

About Boar's Head

Founded in 1905, Boar's Head has upheld a commitment to unwavering standards for quality for over a century, refusing to take shortcuts that compromise the integrity of its products for the sake of convenience or economy. What started with just a few products has grown to over 500, ranging from premium delicatessen meats, cheeses and condiments to an array of Italian and Old World Delicacies and foodservice items. All Boar's Head meats, cheeses and condiments contain no fillers, by-products, artificial colors or flavors, gluten or trans fat. For more information, visit boarshead.com or facebook.com/boarshead.

*No purchase necessary.  Enter the Discover Bold Flavor Sweepstakes by June 30, 2012. See Official Rules at www.DiscoverBoldFlavor.com.

SOURCE Boar's Head