Bob and Brad Debuts Exclusive Pain Management Line at Walmart

New Product Line Unveils Innovative, Drug-Free Solutions Transforming the Pain Management Aisle At Walmart

WINONA, Minn. , July 8, 2025 /PRNewswire/ -- Bob and Brad, the globally recognized physical therapists and creators behind the popular YouTube channel with over 5 million subscribers, are proud to announce their new pain management product line has launched exclusively at Walmart.

Marking the introduction of holistic options in Walmart's pain management aisle, typically characterized by pharmaceuticals, this new product line aims to ease pain without the side effects. Each product is priced at $50 or less, and focuses on accessibility and versatility while supporting active lifestyles. This lineup offers an approachable way to restore movement and minimize pain without reaching for medication.

Product Highlights Include:

• BioRoll Cork Massage Balls ($11.68): These massagers are eco-friendly and firm yet body-gentle, ideal for releasing tension in the feet, hips, back, and shoulders.

• VibraRoll Vibrating Massage Balls ($15.26): A go-to for fast relief, these combine texture and vibrations with portability to loosen tight muscles and improve circulation.

• HeatEase Weighted Heating Pad ($37.48): This cordless pad molds gently to the body, delivering soothing heat. It's designed to relax muscles, improve circulation, and bring comfort to sore areas during recovery or relaxation.

• CoolCascade Ice Shower ($23.46): A modern take on cryotherapy you can add to your shower at home, this invigorating technique reduces inflammation and boosts circulation.

• EyeZen Therapeutic Eye Massager ($47.14): Designed to reduce facial tension and stress-related headaches, this heated device targets muscles around the eyes and forehead. Compact and cordless, it's ideal for promoting better sleep.

"When creating this product line, we listened to our customers to understand their needs when it came to pain management. Overwhelmingly, we heard people are seeking alternative ways to relieve pain outside of taking medications," said Brad Heineck, Co-Founder of Bob and Brad. "We innovated this product line to offer the option to ease discomfort without the need for pharmaceuticals. Our goal is to offer accessibility and quality products for everyday use, while rethinking the pain management aisle."

This line was curated with the intention of targeting those who are seeking holistic solutions to find relief — from athletes to self-care seekers to parents and avid travelers.

The full product line is now available in stores and online, exclusively in partnership with Walmart.

SOURCE Bob and Brad