Boxbollen Redefines Play: Achieves Nearly $60M Revenue and Builds a Global Community Through Gamified Play

Reaches 1.6 Million Users in App Globally

LOS ANGELES, March 10, 2025 /PRNewswire/ -- Boxbollen, the trailblazer in "play tech," has emerged as a global force in gamified play, recording an impressive $59.2 million in revenue for 2024. Bootstrapped from the start, the company has achieved a 200% compound annual growth rate over six years, redefining play as a means to inspire movement, connect generations, and foster community.

Boxbollen has risen to popularity through highly coveted celebrity endorsements including Tom Brady, Khloe Kardashian, Will Smith, and more. The celebrity-first marketing strategy and sheer simplicity of the game has led to 1.6 million total app users, and an engaged community turned into the likes of a vibrant social network, boasting 722,000 active users in the last 90 days.

The Numbers Behind Boxbollen's Success

• 300% YoY sales growth
• 112% year-over-year growth in revenue (2023-2024), fueled by a celeb-first marketing strategy that has made Boxbollen a viral sensation.
• Boxbollen has players in all 50 US states and 213 Countries
  • The U.S. is Boxbollen's largest market, contributing 82% of total growth, with California, Texas, and Florida leading in user activity.

Looking Ahead

Boxbollen has ambitious plans for 2025, projecting over $100M in revenue while redefining the intersection of play and esports. With a surge in app-based competitions, the company is poised to meet player demand by introducing exciting new features and laying the foundation for professional leagues. They also plan to continue building on their competitions, which have paid out over $60,000 to players and $140,000 donated to charity. By expanding into additional global markets, Boxbollen is on track to become the fastest-growing sport of the future.

About Us

Boxbollen is more than just a game—it's a movement. Founded on the simple yet powerful mission to inspire people to move and have fun, Boxbollen combines physical activity, competition, and community in a way that's fun, accessible, and inclusive for all ages. With over 80% of players in the US and reaching 213 countries, Boxbollen has quickly become a global phenomenon. Boxbollen is on a mission to revolutionize how people interact with sports by bridging generations and inspiring active, joyful living. Whether you're a casual player or an aspiring pro, we're here to turn play into a worldwide movement.

SOURCE Boxbollen