Brand USA and Mindtrip Partner to Give Tourists an Entirely New Way to Design, Plan and Experience the Best the Country Has to Offer, Through the Power of AI

Through a deep integration of Mindtrip's AI platform into Brand USA's 'America The Beautiful' website, visitors to the USA will now be able to explore the country in their own way as they generate custom roadtrips, discover iconic destinations, gain answers to real-time travel questions and build end-to-end itineraries that match their exact interests, all in mere moments

 SAN FRANCISCO, June 16, 2025 /PRNewswire/ -- Mindtrip, an AI-powered platform that empowers everyone to travel differently, today announced the integration of its B2B platform, Mindtrip for Business, into Brand USA's new 'America the Beautiful' website. With hundreds of integrations throughout the website, Mindtrip's AI software will give visitors the information they need to explore iconic U.S. destinations, plan road trips across Route 66 and deep dive into some of the can't miss major events occurring around the country. Designed to foster effortless travel discovery, Mindtrip's AI platform generates custom, end-to-end itineraries based on traveler interests and connects them with local businesses to make exploration across the country both inspiring and actionable.

"The United States has so many iconic destinations worth visiting, but there are also a lot of beautiful places to see along the way," said Andy Moss, Co-founder and CEO of Mindtrip. "By partnering with Brand USA and integrating Mindtrip's AI solution into their website, we are making it easy for travelers to experience the most memorable getaways that are bound to drive conversation for years to come."

When a visitor begins to plan a trip on the America the Beautiful website, Mindtrip can answer any question they may have about the country using conversational AI. Mindtrip can also provide a personalized itinerary replete with vibrant photos and interactive maps for each point of interest. These itineraries can be highly specific—for example, someone interested in camping in Yosemite might be guided to explore El Capitan and Cathedral Rocks as well. Or someone who is interested in culinary journeys, can be pointed to off the beaten path or locals only restaurants throughout the country. Each itinerary includes geographical distances and thoughtfully plotted suggestions to help travelers avoid unnecessary zig-zagging, making it easier to maximize their time exploring the United States.

Once an itinerary is created, Mindtrip gives visitors the ability to share their plans with family and friends, prompting collaboration and providing Brand USA with a new and organic way to engage with additional consumers who might be interested in further exploring the country.

"AI trip planning represents a pivotal shift in how we connect with travelers—meeting them where they are, with the personalized, intuitive support they now expect," said Janette Roush, SVP, Innovation and Chief AI Officer of Brand USA. "We are thrilled to partner with Mindtrip and bring this capability to the masses in ways that showcase the rich diversity of U.S. destinations, making them more accessible, more inspiring, and more aligned with how people actually plan their journeys today."

To ensure the website is easily understandable to visitors outside of the U.S., Mindtrip has translated everything across the Brand USA site into six specific languages including, English, Japanese, Korean, Portuguese, Spanish and French. Translation touches every point, from the site's user interface, point of interest pages, and more. 

Mindtrip's partnership with Brand USA builds on the travel industry's growing momentum to harness AI to better serve the needs of travelers. In addition to partnering with Brand USA, Mindtrip for Business works with a wide range of destinations—from national tourism boards like Visit Costa Rica and U.S. territory DMOs like Discover Puerto Rico, to state organizations like Visit California, regional DMOs like The Outer Banks Visitors Bureau, See Monterey, and Visit Ulster County, and vibrant city destinations like Visit Truckee-Tahoe and Visit Atikokan.

For more information about Mindtrip for Business and its innovative suite of solutions, please visit https://mindtrip.ai/business.

About Mindtrip

Mindtrip is a travel platform that leverages proprietary AI to make travel exciting, easy and fun. Founded in 2023 in Silicon Valley, Mindtrip was developed by serial entrepreneurs and avid travelers who have a deep understanding of technology, trends and a proven track record of bringing game changing products to market. The company's founders created Mindtrip, a first of its kind platform that combines conversational AI with a proprietary knowledge base to deliver personalized travel experiences that are accurate, actionable and all in one place. To learn more about Mindtrip, its founders and where to access, please visit Mindtrip.ai or on its social channels at https://www.instagram.com/mindtrip.ai/ and https://www.tiktok.com/@mindtrip.ai.

About Brand USA

Brand USA is the nation's destination marketing organization, dedicated to driving legitimate international inbound travel to strengthen the U.S. economy, boost exports, create quality jobs, and foster community prosperity. By running data-driven campaigns and unifying messaging across industry and government, Brand USA positions the United States as a premier global destination while providing up-to-date visa and entry information.

Established by the Travel Promotion Act in 2010, over the past 12 years Brand USA, in collaboration with travel industry partners, has been responsible for attracting an additional 10.3 million visitors who spent nearly $35 billion in the United States, generating $76 billion in economic output, and sustaining nearly 40,000 jobs per year. Without any cost to taxpayers, these efforts have generated $10 billion in tax receipts and returned $20 to the U.S. economy for every dollar spent.

Media Contact:
Rachel Rogers
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SOURCE Mindtrip