HOPKINS, Minn., Sept. 9, 2015 /PRNewswire/ -- The content marketing company Brandpoint is introducing a new content marketing platform to the world this month – BrandpointHUB. The new SaaS (Software-as-a-Service) product was unveiled at Content Marketing World in Cleveland. But BrandpointHUB's impact will reach far beyond the show.
"Brandpoint has created millions of pieces of content for our clients since 1996," said Scott Severson, Brandpoint president. "To manage all that content efficiently, we developed and perfected our own proprietary workflow software. BrandpointHUB takes that successful internal platform, builds on it, and offers it to users who want to streamline their own content marketing practice – from planning, creating and reviewing all types of content to publishing it and measuring results. We like to say that it helps users conquer their content chaos."
"One of the many features that makes BrandpointHUB unique is its workflow function," added Severson. "The HUB eliminates endless email trails, Excel spreadsheets and Word files with revision tracking. Users can easily build unique workflows for every type of content they create. Those workflows automate the review and approval process. BrandpointHUB users benefit from the streamlining and efficiency that having one source of truth provides for all their content."
BrandpointHUB was designed for use by both end users and agencies alike. "Companies will love BrandpointHUB because it will save them time, work and money," said Severson. "They'll spend less time managing content while producing more of it." Any agency that creates content will also find the HUB invaluable for streamlining the content workflow, approval and publishing processes with clients.
BrandpointHUB is available for users to try free for 30 days. Go to brandpoint.com/hub to learn more about BrandpointHUB and watch a video on this exciting new content marketing platform. Free trial sign-up is available there, or directly at hub.brandpoint.com/signup.
FOR MORE INFORMATION: