Brighter Vision Behind the College Futures Foundation Name and Look
SAN FRANCISCO, March 16, 2015 /PRNewswire-USNewswire/ -- College Access Foundation of California is pleased to announce that it is now College Futures Foundation.
The foundation has changed its name to better reflect its current and future work as well as its vision for a thriving California.
"Although our mission remains the same—to help qualified low-income students in California who have financial need attend and graduate from college—our strategies have evolved," said President and CEO Julia Lopez. "The name College Futures Foundation and our new tagline, 'More graduates for a thriving California,' better communicate this evolution. We are focusing not just on college access but on success."
College Futures aims to chart a new course for students with historically low college success rates by changing systems, institutions, policies, and practices in ways that better support students.
The foundation's new logo is an abstract symbol that combines elements of an open book, an upward arrow, and sunshine over a horizon. The idea behind the design and warm color palette is to convey a sense of the dynamism and progression of the foundation's work as well as a passion for improving student outcomes.
"At College Futures Foundation, we believe that a vibrant future for California's economy and communities requires more college degrees, and that every student in California should have the opportunity to succeed in college," said Lopez. "Together with our grantees and partners, we are working towards brighter futures for students, the educational institutions that serve them, and our state."
About College Futures Foundation
College Futures Foundation works to increase opportunities for low-income and underrepresented students by removing barriers to college degrees. We believe improving college achievement is essential to California's future, and that college success should be an option for every student. With more college graduates, we open the door to a thriving economy, and more vibrant communities. Established in 2005, College Futures Foundation awards nearly $20 million in grants each year and has an endowment of nearly $500 million. Together with its grantees and partners, College Futures is working towards more graduates for a thriving California. For more information, visit www.collegefutures.org.
Logo - http://photos.prnewswire.com/prnh/20150316/182041LOGO
SOURCE College Futures Foundation
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