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Britive Launches "Zero Standing Society": A Mastery Certification in Next-Gen Privileged Access for Presales and Sales Professionals

Britive (PRNewsfoto/Britive)

News provided by

Britive

Apr 01, 2026, 09:00 ET

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New certification program equips partners to lead the industry shift from legacy vaulting to Zero Standing Privileges (ZSP) for Human, Machine, and Agentic AI

LOS ANGELES, April 1, 2026 /PRNewswire/ -- For years, the industry has relied on a vault-first identity security model. But as organizations scale across cloud infrastructure, SaaS, hybrid, and on-premises environments, they are hitting a structural wall. High velocity machine and agentic AI identities performing thousands of autonomous actions every minute challenge traditional PAM constructs. At this scale, a vault-based architecture turns security into an innovation blocker that fails to address standing risk.

Britive introduces a new path forward with the launch of the Zero Standing Society. This certification is designed for technical presales and sales professionals who want to lead the conversation around stronger access management principles that can keep up with the speed of automated workflows and continuous innovation.

"Security and IAM practitioners are tired of the forced choice between innovation and security, especially in the Agentic AI space," said Art Poghosyan, CEO of Britive. "Enterprises can adopt the most innovative autonomous technologies and simultaneously improve their security posture, provided they select architectures designed for the modern world. The Zero Standing Society is about empowering our partners to stop managing their customers' risk, and start architecting it out of existence by making security an invisible foundation for innovation."

The Shift to Runtime Enforcement

The structural wall exists because legacy PAM was built for a static world. In today's Agentic AI era, where autonomous agents perform thousands of tasks per minute, a vault-and-rotate policy is too slow and too heavy.

Members of the Zero Standing Society will master the technology that allows for privileged access enforcement at runtime. By minting dynamic, ephemeral permissions at the moment of execution, privileges only exist for as long as they're needed for specific tasks. By default, there are no standing privileges in the environment.

This certification also enables:

  • Deconstruct the Vault Fallacy: Clearly explain why legacy vaulting creates a bottleneck that slows down DevOps and AI velocity.
  • Architect Zero Standing Privilege (ZSP): Confidently guide customers through the transition to ephemeral access that removes long-lived credentials entirely.
  • Deliver Frictionless Security Experiences: Implement simple security processes that are frictionless for humans and agentic workflows.
  • Own the Agentic AI Conversation: Secure the next generation of autonomous AI agents as first-class actors with the same rigor as human developers.

"Customers have long been advised to move away from standing privileges," said Garrett Long, VP of Business Development & Channels. "Until now, they have struggled to achieve that goal. Zero Standing Society members will be prepared to help them translate the concept of zero standing privileges into reality."

Join the Movement

Registration for Britive's Partner Certification Program is now open and available to Britive partners on their website. Certified members will earn the official Zero Standing Society badge, a market signal that they are equipped to lead the next era of identity security.

About Britive

Britive delivers foundational identity security infrastructure for today's cloud and AI-powered enterprise. As the pioneer of cloud-native privileged access based on the Zero Standing Privileges (ZSP) model, Britive helps organizations tame identity sprawl—spanning human users, machine identities, and autonomous agents—while eliminating excessive privilege and improving access governance at scale. With a patented dynamic platform, Britive enables Fortune 500 companies across regulated industries to reduce risk, enforce least-privilege access, and accelerate innovation across cloud, SaaS, hybrid, and on-prem environments. In an era where autonomous technologies redefine enterprise perimeters, Britive delivers the runtime security and insights necessary to build a secure future.

Contact: [email protected]

SOURCE Britive

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