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Buffalo Studios' BINGO Blitz and Riviera Hotel & Casino Launch First-of-its-Kind Social Gaming Partnership

Online and live bingo action converge on Facebook to give players the chance to win a trip to Las Vegas and compete in $200,000 Riviera Superstar BINGO Blitz event in July

Learn more at: www.bingoblitz.com/VegasBaby


News provided by

Riviera Hotel & Casino; Buffalo Studios

May 21, 2012, 12:38 ET

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LAS VEGAS, May 21, 2012 /PRNewswire/ -- Buffalo Studios, the gaming studio behind BINGO Blitz, the #1 Bingo game on Facebook, and Riviera Hotel & Casino, the property with the only Bingo room on the Las Vegas Strip, proudly announce the first-of-its-kind bingo partnership between an online social bingo game and a land-based casino. The partnership combines Buffalo Studios' expertise in social gaming with the Riviera's rich history in the traditional casino and gaming space to create a unique and exciting gaming experience that helps pave the way for convergence between online social casino games and traditional land-based casino action.

For a limited time, BINGO Blitz is featuring a special online Riviera Las Vegas bingo room within its Facebook game where players can enter the sweepstakes free every day for a chance to win one of twelve trips to Las Vegas to compete in the $200,000 Riviera Superstar BINGO Blitz tournament in July.  

"Bingo is the ultimate social game, and it is now even more exciting than the classic game enjoyed by earlier generations. In fact, BINGO Blitz's fun, modern gameplay has driven the resurgence of online bingo which has risen to new heights of popularity in recent years, even amongst a younger demographic," says Salim Mitha, vice president of Buffalo Studios. "Together with the Riviera Casino & Hotel, we are now rewarding these players – namely the more than 3 million monthly BINGO Blitz players – by providing them an opportunity to compete in one of the richest live in-person bingo tournaments in Las Vegas."

President and CEO of Riviera Hotel & Casino, Andy Choy, says, "The Riviera is one of the original trendsetters in Las Vegas, and we have been actively pursuing a social networking company to use our property's assets and create incredible opportunities for lifelong bingo fans as well as those new to the game. This is a great step toward breaking down the walls between live, land-based bingo and online bingo."

The $200,000 Riviera Superstar BINGO Blitz Sweepstakes is open to residents 21 and over in the contiguous U.S., Alaska and Hawaii. For more information on the sweepstakes, visit www.RivieraHotel.com or www.facebook.com/BINGOBlitz.

About the $200,000 Riviera Superstar BINGO Blitz Sweepstakes

The $200,000 Riviera Superstar BINGO Blitz event will take place July 14-15 at the Riviera Hotel & Casino. The event includes 56 games over two days, with a minimum game payout of $3,000 plus a $25,000 Coverall game to end both sessions. BINGO Blitz and the Riviera are giving away two trips per week for six weeks, which includes entry into the $200,000 event, roundtrip airfare for two to Las Vegas, a three-night stay at the Riviera Hotel & Casino, $20 dining certificate, $10 in free slot play, and a free bingo gift. http://buffalo-studios.com/riviera/riviera-rules-regulations/

About Buffalo Studios

Buffalo Studios is the Santa Monica, CA based gaming studio founded by former Electronic Arts (Nasdaq: EA) executives to modernize classic game play for today's online audience. Buffalo's flagship game, BINGO Blitz (http://www.facebook.com/bingoblitz), pioneered bingo with power-ups, collection items and deep social interaction to become the largest synchronous multiplayer game on Facebook with players from all over the world competing in live action bingo tournaments and themed bingo rooms. BINGO Blitz has become the No. 1 Bingo game in the world with more than three million monthly players, one million daily players and over 11 million lifetime players. It was recognized as a Top 10 Facebook Game by both Facebook and Inside Social Games in 2011.

About The Riviera Hotel & Casino

Celebrating more than 56 years of non-stop entertainment, the newly renovated Riviera Hotel & Casino is one of the iconic gaming and hotel destinations in Las Vegas. Located on the north end of the Las Vegas Strip, the Riviera brings a rich tradition of quality, service and hospitality excellence. The Riviera features more than 2,000 rooms and suites, more than 100,000 square feet of casino space and is home to the only Bingo Room on the Las Vegas Strip, which was named "Best Bingo Room" by Las Vegas Review-Journal for 2012. For more information on any of the property's amenities, visit www.RivieraHotel.com.

SOURCE Riviera Hotel & Casino; Buffalo Studios

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