CHICAGO, Jan. 10, 2019 /PRNewswire/ -- Chicago headquartered, Bump Club and Beyond (BCB), a top resource for parents and expectant parents across the country, announced today that it has been acquired by Brand Connections, an Advantage Solutions company, out of Orange County, California.
Known for its expertise in the best of the best for parents and parents to be, and founded by Lindsay Pinchuk in March 2010, BCB will continue business as usual with the enhanced resources of Brand Connections. Pinchuk will serve as Vice President of BCB and report to Victoria Drechsler, Senior Vice President of Brand Connections.
Brand Connections specializes in serving brands and retailers in high consideration categories such as beauty and baby via multiple solutions in and out of store, including premium events, virtual advisors, brand activations, and targeted consumer sampling.
"I am so proud of what my team and I have built with Bump Club and Beyond. Over the last nine years we have connected hundreds of thousands of parents and expectant parents across the nation with the best products, resources, information, and each other," said Pinchuk. "It has always been my goal to grow Bump Club and Beyond and bring our mission to even more families. This acquisition is going to provide BCB and our team with the resources we need to achieve that goal and expand our services in exciting new ways. I could not be more thrilled about my new role and that I will be continuing to run the brand I founded and care so deeply about with my incredible team."
"Bump Club and Beyond is one of the most trusted authorities in the baby space, and we are excited to join forces with Lindsay to bring more solutions to new and expectant parents across a broader national footprint," added Drechsler.
Founded in 2010, Bump Club and Beyond connects parents and parents-to-be with the best products, resources, information and each other both online and through dozens of premier events nationwide. With an audience of over 250,000 parents and parents-to-be who engage with the brand regularly, BCB has hosted 1000+ events since its inception. BCB hosts events in over 25 cities across the country and partners with some of the nation's top brands.