NEW YORK, April 18, 2016 /PR Newswire/ -- With countless social media platforms and millions of websites, there's no question today's marketing and communications executives have access to increasing quantities of data through brand monitoring.
PR Newswire's White Paper Brand Monitoring for the C-Suite: Delivering Actionable Business Intelligence provides insights into the challenges and opportunities monitoring provides.
In today's data-rich landscape, compiling and interpreting data may require considerable time and investment, but the benefits far outweigh the cost.
Brand Monitoring for the C-Suite: Delivering Actionable Business Intelligence discusses:
- Why monitoring is important;
- How it can provide invaluable information for multiple stakeholders within a company; and
- How to leverage monitoring data to uncover selling opportunities and enable more accurate forecasting.
To learn more about how brand monitoring provides information that enables key stakeholders to maximize brand value, download the white paper here: http://prn.to/1SPudKy.
About PR Newswire
PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content -- from rich media to online video to multimedia -- and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.
Vice President, Strategic Communications & Content
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