CashorTrade and Front Gate Tickets Partner to Expand Face Value Ticket Resale for Festival Goers
When festival plans change, fans can now pass Front Gate tickets to another fan at the price they paid.
Key Takeaways
- Festival fans can now resell Front Gate Tickets fan-to-fan on CashorTrade, with the face value price verified at the source.
- Front Gate Tickets is extending ticket verification to CashorTrade's fan-to-fan marketplace, reflecting shared support for face value resale and giving fans greater confidence that resale tickets are legitimate.
- CashorTrade's Verified Face Value Resale, the technology it pioneered with Ticketmaster, now reaches the festival ticketing company behind some of North America's biggest weekends.
Verified at the Source
BURLINGTON, Vt., Oct. 30, 2026 /PRNewswire/ -- CashorTrade, pioneer of the Face Value Ticket Movement, has integrated with Front Gate Tickets, the Austin-based festival ticketing company that became a leading ticketing platform for festivals in North America. Festivals like Lollapalooza, Austin City Limits, Bourbon & Beyond, Lost Lands, Ultra Music Festival and more make up the extensive list. The integration builds on Front Gate Tickets' commitment to delivering a verified ticketing experience at every stage, while enabling CashorTrade to deliver their Verified Face Value Resale to festival fans, building toward one verified standard, no matter where a fan bought the ticket.
Festival passes are a multi-day investment and planned months ahead. When plans change, fans can now pass a ticket to another fan at the price they paid, with nothing added on top.
"Every new integration is another door we open for fans who just want to see a show and pay the original, face value price," said Brando Rich, CEO and founder, CashorTrade. "Festival fans plan their whole year around these weekends. Now, when plans change, they can hand a pass to another fan at face value, verified at the source."
"Festival goers should be able to buy resale tickets for festivals knowing they're getting the real thing," said Andrew Sider, EVP of Festivals and General Admission at Ticketmaster. "By extending Front Gate Tickets' verification process to CashorTrade, we're giving fans another trusted place to buy and sell legitimate tickets at face value or below."
How CashorTrade's Verified Face Value Resale Works for Front Gate Tickets events
- Tickets are authenticated directly with Front Gate Tickets, verifying their legitimacy at the source
- Original purchase prices, including fees, are verified against the original transaction
- Listings are capped at face value or below - no markups
- Sold tickets are reissued to the buyer in the CashorTrade app
Benefits for Fans and Festivals
CashorTrade remains independent and fan-to-fan, and every listing still follows its Face Value Policy. Front Gate joins Ticketmaster and other CashorTrade integration partners.
Fans
- Authenticated tickets at face value
- A safe way to resell when plans change Festivals
- Face-value resale through the ticketing company they already use
- Greater confidence that passes stay with real fans
Festivals
- Face-value resale through the ticketing company they already use
- Greater confidence that passes stay with real fans
Read the full release here: https://cashortra.de/frontgatetickets.
Festivals and promoters can reach CashorTrade at https://cashortrade.org/about/partner.
About CashorTrade
CashorTrade is the leader and pioneer of the Face Value Ticket Movement and the world's first & only face-value social ticketing platform where fans buy, sell, and trade tickets at face value. Founded in 2009, CashorTrade combines ticketing integrations, support from leading artists, and a growing community of fans to help keep tickets in the hands of real fans.
For more information, visit cashortrade.org.
Media Contact:
Dusty Rich, co-founder CMO
[email protected]
SOURCE CashorTrade
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