Castrol® Gives Away 2013 Triumph Motorcycle At Local Pep Boys

WAYNE, N.J., Sept. 16, 2013 /PRNewswire/ -- The grand prize winner of the Castrol® Triumph sweepstakes Anthony Fields of Decatur, GA will claim his prize, a 2013 Triumph Street Triple motorcycle, on Saturday, September 21. The presentation will be conducted in conjunction with "Bike Day" at the 5380 Covington Highway Pep Boys store.

Fields won the motorcycle by entering a national Castrol sweepstakes held at Pep Boys stores from June 2 to July 6. A motorcycle enthusiast, he currently owns two ATVs and two motorcycles, including a Triumph Daytona.

To appeal to consumers' distinctive riding personalities, Castrol and Triumph decided to offer the sweepstakes winner their choice of three different styles of bikes including: the Street Triple, a roadster; the Daytona, a sport bike; and the Thruxton, a classic style cafe racer. As a result, more than 16,000 motorcycle enthusiasts entered for the chance to win.

"I entered the contest at a Pep Boys store by coincidence; I always use Castrol, so when I saw the sweepstakes display, I figured I would give it a shot," said Fields, who is an avid motorcycle rider and has been using Castrol products since he first began driving. "When I found out I won, it felt like a dream in a way. I've never even played the lottery, so I really took a chance entering the sweepstakes. It's a huge deal to me that I actually won!"

Castrol and Triumph will officially present the Triumph Street Triple AVR at a ceremony during "Bike Day" on September 21, between 11 a.m. and 1 p.m., and Pep Boys will have special offers for customers and some give-a-ways for attendees. In addition, bikes will be on display, courtesy of the local Triumph dealer, Freedom Powersports, and customers will be offered specials on motorcycle products and promotional merchandise.

The 675cc Triumph Street Triple receives accolades worldwide for its performance, agility and styling. The Street Triple shares the light weight and responsive handling of the race-winning Triumph Daytona 675 and the styling and upright riding position of the award-winning Triumph Speed Triple for a fantastic all-around middle weight street bike.

"I love riding and fixing up my motorcycles and ATVs," explained Fields. "I always use Castrol Actevo X-TRA and X-TRA 4T Off Road because it's a good quality synthetic blend oil at the right price point for me."

"Pep Boys is very excited for our fellow customer, Anthony Fields to be presented with the Triumph Street Triple motorcycle," said Chris Carney, assistant category manager for Pep Boys.  "At Pep Boys we take care of our customers, and we're here to support Anthony with anything he'll need for his new 'ride.' Trust the Boys to get you there."

Castrol and Triumph have a long-standing presence and partnership in the motorcycle arena. Triumph's full range of high-performance motorcycles are factory-filled with Castrol lubricants and, to ensure maximum performance for the life of the bike, Triumph recommends Castrol for all aftermarket service.

Castrol, the global leader in motorcycle lubricants, has played a vital role in developing high performance motorcycle engine oils for over 100 years.  Working closely with motorcycle manufacturers, world-class racing teams and consumers, Castrol has engineered a portfolio of high quality motorcycle lubricants designed to ensure maximum power and performance.  Castrol's product range includes mineral, part synthetic and advanced full synthetic engine oils for two and four stroke engines for on-road, off-road and racing applications.

"Last year's sweeps promotion was very well received, but this year's program far exceeded our expectations in terms of consumer participation," said Rob Corini, brand manager for Castrol's motorcycle portfolio.  "It's rare to have the opportunity to develop a program for a key retailer, with the support of a strategic partner like Triumph and reward a loyal consumer of all three brands with a cool new bike." 

"I can't wait to take my new Triumph out for a spin, but I'm still so shocked that I might just leave it on display," said Fields.

About Castrol 
BP Lubricants USA Inc. markets premium lubricants and business building programs to leading retailers, motor sports dealers, independent service providers and new car dealers.  Our leadership motorcycle brands include Castrol Power RS – an advanced full synthetic and Castrol Actevo Xtra – a part synthetic providing continuous protection.  To find out more about Castrol products and programs, please call 1–888–CASTROL, log on to www.castrol.com/us or visit us on Facebook at www.facebook.com/CastrolMoto.

About Pep Boys
Since 1921, Pep Boys has been the nation's leading automotive aftermarket chain.  With more than 7,400 service bays in more than 750 locations in 35 states and Puerto Rico, Pep Boys offers name-brand tires; automotive maintenance and repair; parts and expert advice for the Do-It-Yourselfer; commercial auto parts delivery; and fleet maintenance and repair. Customers can find the nearest location by calling 1-800-PEP-BOYS (1-800-737-2697) or by visiting www.pepboys.com.

Contact Information:
Tara Mullins 
Ogilvy PR 
212-880-5243
[email protected]  

SOURCE Castrol