Cavallo Announces Peter Juberg as its New Senior Director of Sales Engineering and Solutions

Juberg brings extensive experience working with Google and IBM to his new role at Cavallo

GRAND RAPIDS, Mich., March 11, 2025 /PRNewswire/ -- Cavallo, the leader in AI-powered Order Intelligence solutions, today announced the appointment of Peter Juberg as Senior Director of Sales Engineering and Solutions. Juberg brings extensive experience in technology and partnership development to Cavallo, supporting the company's mission to help distributors and manufacturers maximize profits and achieve operational excellence.

"Peter's ability to bridge the gap between advanced AI solutions and real-world challenges is exactly what we need to drive the next phase of growth for our Order Intelligence platform," said Jesse Clem, CRO at Cavallo. "I know his expertise will be instrumental in helping our customers transform their operations and unlock new levels of profitability."

Juberg joined Cavallo after a distinguished career at Google, where he served as Principal Architect and Generative AI Ambassador. At Google, he co-authored the GenAI Ambassador capstone project guidelines and mentored global teams. He also led the presentation of advanced AI capabilities to executive-level clients, tailoring solutions to meet business-critical needs. Before his work with Google, Juberg held several leadership roles at IBM, developing large-scale cloud architectures and leading technical sales teams to deliver impactful solutions across industries. 

"Peter's leadership and technical experience align perfectly with our mission to empower distributors and manufacturers to boost profits through the power of Order Intelligence," said Mike Biwer, CEO at Cavallo. "His expertise in AI innovation will help us accelerate the development of leading-edge solutions for profit maximization."

Juberg will lead Cavallo's sales engineering and solutions strategy using his proven ability to create scalable platforms for customers navigating today's complex business environments.

"I'm excited to join Cavallo and help build on the success of its Order Intelligence platform," said Juberg. "I share their commitment to solving major supply chain challenges by delivering innovative solutions aligned with cutting-edge technology. I look forward to driving continued growth and building impactful customer partnerships."

Cavallo's Order Intelligence platform revolutionizes order profitability, efficiency, and accuracy. With the addition of Juberg, Cavallo will deliver even greater value to businesses seeking smarter and more profitable order processes.

About Cavallo

Cavallo is a leading innovator in Order Intelligence, offering AI-powered solutions that optimize order processes, eliminate inefficiencies, and drive profitability at scale. Purpose-built for distributors, manufacturers, and product-centric brands, it powers businesses to integrate seamlessly with leading ERP systems. For more information, visit www.cavallo.com.

Media Contact:
Jacob Harvey
Catapult PR
[email protected] 

SOURCE Cavallo