Centerplate Bowls Over Competition, Hosts 11 Bowl Games

STAMFORD, Conn., Dec. 22, 2011 /PRNewswire/ -- Centerplate, the largest hospitality partner to North America's premier sports stadiums, convention centers and entertainment venues, announced today an important milestone for the 2011-2012 College Bowl Season. This year, Centerplate will play hospitality host to more College Bowl Games than any other event hospitality company. In all, Centerplate is hosting 11 of the 35 NCAA Bowl Games this season, nearly a third of all games, including:

• R+L Carriers New Orleans Bowl
• Beef 'O' Brady's St. Petersburg Bowl
• San Diego County Credit Union Poinsettia Bowl
• Sheraton Hawaii Bowl
• Military Bowl Presented by Northrop Grumman
• Bridgepoint Education Holiday Bowl
• Franklin American Mortgage Music City Bowl
• Kraft Fight Hunger Bowl
• Allstate Sugar Bowl
• Discover Orange Bowl
• Allstate BCS National Championship Game

In its 80-year history as an Event Hospitality partner, Centerplate is anticipating serving a record number of fans this year.

"We've become number one in College Bowl Games for one reason: true Event Hospitality partnership," says Centerplate CMO Bob Pascal. "Event Hospitality goes beyond just food and beverage, beyond just retail merchandise to encompass everything that goes into delighting fans and driving business for every one of our clients. It's what we call the Centerplate Way."

As Centerplate hosts Bowl Games across the country, it maintains a unique focus on featuring local flavors and iconic dishes near and dear to the hosting communities, making each and every bowl game a truly distinctive and special experience for fans. From alligator sausage at the Allstate Sugar Bowl in New Orleans, Louisiana, to Fish Tacos at the San Diego County Credit Union Poinsettia Bowl, to Pressed Cuban Sandwiches at the Discover Orange Bowl in Miami, Florida, Centerplate is proud to partner with local restaurants and purveyors to put their regional products on a national stage.

Throughout the year, Centerplate partners with 10 NFL clubs and 24 collegiate programs. Additionally, Centerplate will be selling collegiate merchandise at the Poinsettia Bowl, Military Bowl, Holiday Bowl, Music Bowl, Fight Hunger Bowl and the Orange Bowl. Items will include limited addition apparel, hats and game day memorabilia.

About Centerplate
Centerplate crafts and delivers "Craveable Experiences. Raveable Results." in over 250 prominent entertainment, sports and convention venues across North America – annually serving over 100 million guests. Centerplate has provided event hospitality services to 15 official U.S. Presidential Inaugural Balls, 12 Super Bowls, 20 World Series, the 2010 Winter Olympic Games, and the largest plated dinner in history at the Alpha Kappa Alpha Centennial Celebration. The company was recently named the fastest growing hospitality group in the country by Nation's Restaurant News. Visit the company online at www.centerplate.com.

SOURCE Centerplate