Chideo Teams Up With Broadcast Icon Craig Sager To Support The Leukemia & Lymphoma Society

The Charity Network and Leukemia Survivor Inspire Fans to Live the #SagerLife, Donate to Win Basketball Dream Trip

Mar 13, 2015, 12:22 ET from Chideo

LOS ANGELES, March 13, 2015 /PRNewswire/ -- Overwhelmed by the outpouring of encouragement he received at his comeback game in Chicago, veteran sideline reporter Craig Sager is launching an awareness and fundraising campaign with Chideo, the charity network, to support The Leukemia & Lymphoma Society® (LLS).

Sager, who was sidelined for nearly a year with acute myeloid leukemia (AML), is Chideo's newest Celebrity Ambassador. Together, they want fans to get off the bench and support LLS by offering one lucky fan the basketball dream trip of a lifetime. The winner of the "Sager Swag Winner's Choice Basketball Trip" will get to choose between one of two sweet prizes:

  1. Two tickets to that awesome weekend at the end of the college basketball season where the last four teams play to determine the national champion in Indianapolis.
  2. Two tickets to two of the first four games of the Professional Basketball Finals.

Both packages also include a Sager Swag tailored jacket in the winner's favorite team colors, so he/she can show up to the games in the reporter's iconic style and further demonstrate their support for LLS. Airfare, hotel and spending money are included, so this is a slam dunk.

"I've obviously been through a lot in the last year," Sager said. "But I've never been one to dwell on the negative; you just have to push through. I'm feeling great and looking forward to my favorite part of the basketball season. And if my experience can inspire others to support the fight against leukemia and lymphoma, well that's icing on the cake."

Entering to win the #SagerLife experience is easy. Between now and March 23, 2015, visit or download the free app; watch exclusive videos from NBA stars including Dwyane Wade, Russell Westbrook and Dallas Mavericks Owner Mark Cuban; and make a donation to LLS. The higher the donation, the more entries fans receive and the greater their chance of winning:

  • $10: Donor receives one entry and the satisfaction of knowing he/she has contributed to lifesaving blood cancer research around the world
  • $25: Donor receives three contest entries and a youth plaid suit t-shirt, courtesy of Faux Real
  • $50: Donor receives 10 contest entries and a choice of adult t-shirt, also courtesy of the folks at Faux Real

For complete details (including free entry method) and to register for a chance to win, please visit or download the free Chideo app, available for iPhone, iPad and iPod touch at, and for Android devices at

The Leukemia & Lymphoma Society® (LLS) is the world's largest voluntary health agency dedicated to blood cancer. The LLS mission: Cure leukemia, lymphoma, Hodgkin's disease and myeloma, and improve the quality of life of patients and their families. LLS funds lifesaving blood cancer research around the world, provides free information and support services, and is the voice for all blood cancer patients seeking access to quality, affordable, coordinated care. Founded in 1949 and headquartered in White Plains, NY, LLS has chapters throughout the United States and Canada. To learn more, visit Patients should contact the Information Resource Center at (800) 955-4572, Monday through Friday, 9 a.m. to 9 p.m. ET.

Chideo is the first charity broadcast network and home for exclusive content where users and celebrities share and connect in the spirit of doing good. Chideo features personality-driven content across the broad spectrum of entertainment, sports, music, fashion, food, design and culture. With the option to donate to watch premium programming or simply enjoy free videos made possible by generous corporate partners, fans not only enjoy entertainment from their favorite personalities, but they also make valuable contributions to their respective charities. Users are also encouraged to visit each charity's channel and, hopefully, be inspired to support their important work and share it with friends. In addition, Chideo offers a myriad of contests and giveaways exclusively for fans who are registered on the free digital platform. Founded in January 2014 by entrepreneur and philanthropist Todd Wagner, Chideo currently partners with more than 110 Celebrity Ambassadors and 100-plus leading non-profit organizations. For up-to-the-minute news and announcements from Chideo personalities, please follow Chideo on Facebook at or on Twitter @chideo.