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CleverTap refuerza equipo de liderazgo senior mientras acelera desarrollo de producto y expansión del mercado
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Ex ejecutivo de Perion & Dailyhunt Vishal Anand se incorpora como gerente de producto mientras que el cofundador Anand Jain asume oficialmente función de gerente de estrategias

CleverTap is a powerful mobile marketing solution that helps marketers create differentiated omnichannel customer engagement strategies that drive exponential growth. Every day, thousands of brands build valuable customer relationships using CleverTap’s intelligent mobile marketing platform, which provides actionable, real-time insights to help create amazing customer experiences.

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CleverTap

May 16, 2019, 19:28 ET

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SUNNYVALE, California, 16 de mayo de 2019 /PRNewswire/ -- El proveedor de tecnología de gestión del ciclo de vida del cliente CleverTap dio a conocer hoy adiciones estratégicas a su equipo de liderazgo senior en apoyo de los agresivos planes de expansión de mercado y desarrollo de producto. El cofundador Anand Jain ha asumido oficialmente la función de gerente de estrategias. Además, el experto en desarrollo y administración de producto Vishal Anand se ha sumado a la compañía como gerente de producto al objeto de acelerar el crecimiento en EE. UU.

Anand Jain, ex gerente de tecnología y cofundador de Burrp!, tiene más de dos décadas de experiencia en desarrollo de software de ciclo de vida completo, y cofundó CleverTap en 2013. En su nuevo cargo, Jain dirigirá las iniciativas estratégicas de mediano y corto plazo de CleverTap, y desarrollará planes para crecimiento y expansión global. Él también estará a cargo de desarrollar asociaciones claves y nuevas iniciativas. 

"Estamos registrando un crecimiento meteórico, y en esta función estaré encargado de asegurar que todas las piezas móviles de CleverTap trabajen armónicamente y ejecuten de manera precisa", señaló Anand Jain. "Nuestros planes de expansión geográfica son agresivos y tengo toda la disposición para dirigir a CleverTap en esta nueva fase de crecimiento como su gerente de estrategias".

Vishal llega a CleverTap proveniente de la compañía tecnológica Perion Networks, donde se desempeñó como vicepresidente de administración de productos. Antes de esto, fue gerente de producto en la aplicación para descubrimiento de contenido y noticias Dailyhunt. Con su vasta experiencia en la incubación, construcción, lanzamiento y escalamiento de una gama de productos B2B y B2C, está bien posicionado para hacer crecer la base de clientes de CleverTap a través de nuevas industrias en EE. UU.

"Estoy muy entusiasmado por unirme a CleverTap en una época de tantas transformaciones en la industria del marketing móvil", expresó Vishal Anand. "Ante la feroz competencia por atraer nuevos clientes y retener su atención, los mercadólogos y los negocios están buscando nuevas soluciones para engancharlos de manera efectiva. Espero trabajar con el equipo para escalar el mercado estadounidense".

"La experiencia estelar de Vishal en productos será clave para nuestra estrategia de crecimiento mientras seguimos acelerando en 2019", manifestó Sunil Thomas, cofundador y director general de CleverTap. "Él ha visto a CleverTap evolucionar a través de los años y estoy muy emocionado por darle la bienvenida al equipo de liderazgo para ver qué nos deparará esta próxima etapa. Estoy convencido que él aportará una sólida capa de éxitos a todas nuestras iniciativas".

Acerca de CleverTap

CleverTap es una plataforma de administración del ciclo de vida de clientes que ayuda a las marcas a entregar experiencias de clientes encantadoras y a escala. Más de 8.000 compañías alrededor del mundo, entre ellas Vodafone, Star, Sony, Domino's Pizza, GO-JEK, Cleartrip y BookMyShow, confían en CleverTap para entregar experiencias personalizadas y mejorar el impacto del marketing omnicanal a través de todo el ciclo de vida del cliente. CleverTap cuenta con el respaldo de importantes firmas de capital de riesgo como Sequoia India, Tiger Global Management, Accel y Recruit Holdings, y opera desde San Francisco, Londres, Singapur, Mumbai, y Bangalore. Para más información, visite clevertap.com o síganos en LinkedIn y Twitter.

Contacto de prensa
Ketan Pandit
RR. PP. para CleverTap
[email protected]

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FUENTE CleverTap

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