College Football Hall of Fame Selects Trevelino/Keller as Public Relations Agency of Record

Agency Chosen Based on Grassroots Experience in Southeast

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Mar 23, 2016, 06:00 ET

ATLANTA, March 23, 2016 /PRNewswire/ -- The College Football Hall of Fame & Chick-fil-A Fan Experience, a 94,256-square-foot attraction located in the heart of Atlanta's sports, entertainment and tourism district, recently selected Trevelino/Keller as its lead integrated public relations and social media marketing agency. Trevelino/Keller is charged with furthering The College Football Hall of Fame's social media presence while executing an aggressive media relations strategy.

"Through their strategic and creative energy, Trevelino/Keller has effectively applied its extensive knowledge of communications and social media marketing strategies to build awareness and drive traffic to brick and mortar establishments," notes Kimberly Beaudin, VP of Marketing and Communication at the College Football Hall of Fame and Chick-fil-A Fan Experience. "We believe Trevelino/Keller's passion combined with their knowledgebase effectively support our mission of making the Hall one of the nation's premier attractions."

Adjacent to the Georgia World Congress Center and Centennial Olympic Park, the College Football Hall of Fame and Chick-fil-A Fan Experience provides visitors with a highly immersive, interactive and engaging experience using a blend of historic college football artifacts and state-of-the-art, interactive multimedia exhibits.

"The College Football Hall of Fame plays host to the rich and deep history of college football through its immersive and engaging interactive exhibits. The Hall is quickly becoming one of Atlanta's beloved jewels, attracting tourists and Atlanta natives alike," says Dean Trevelino, principal of Trevelino/Keller. "Our charge is to keep the Hall front and center throughout the year, tapping into four distinct communities – the fanatical college football enthusiast, the local and regional family base, the tourism and convention business and the group event side. It's a tremendous opportunity for our firm of college football diehards."

Recognized as one of the fastest growing firms in the United States, Trevelino/Keller is often sought after by companies in need of a strategic partner that cuts across public relations and marketing.

About Atlanta Hall Management & the College Football Hall of Fame
The College Football Hall of Fame and Chick-fil-A Fan Experience is a 94,256-square-foot attraction located in the heart of Atlanta's sports, entertainment and tourism district. Adjacent to the Georgia World Congress Center and Centennial Olympic Park, the Hall provides visitors with a highly immersive, interactive and engaging experience using a blend of historic college football artifacts and state-of-the-art, interactive multimedia exhibits. The National Football Foundation (NFF) launched the Hall in 1951 to stand as one of the nation's premier sports shrines, immortalizing the game's greatest players and coaches as positive role models for future generations. Atlanta Hall Management, Inc., partnered with the NFF to construct and operate the Hall of Fame attraction, which provides a platform for community outreach, education and character development initiatives, as well as serves as one of Atlanta's premier special event spaces. For more information, please visit www.cfbhall.com

About Trevelino/Keller
Headquartered in Atlanta with a presence in San Francisco, Orlando, Fla., and Charleston, SC, Trevelino/Keller services emerging and established brands under the digital public relations and marketing banner. Considered first in retention in the industry, Trevelino/Keller is sought after by companies working in Technology, B2Business, Lifestyle, GreenWorks, Food & Beverage and Health industries. Trevelino/Keller differentiates itself, in part, through its T/K Ventures initiatives which includes WheelhouseTK, an extended marketing services consortium; Atlas Alliance, a global network of partners based in Europe, Middle East, South America and Asia Pacific; Groovy Studios, a creative suite of design, content and web services; Consume Brands, a culinary arts, brand extension, product incubation and reputation management collaboration, TechRise, a real estate technology partnership; and, StartOpia, a training, coaching and information platform that supports startups. For more info on Trevelino/Keller, visit www.trevelinokeller.com.