Colorado American Marketing Association Announces Keynote Speakers for Content Marketing Conference

DENVER, Feb. 8, 2011 /PRNewswire/ -- The Colorado American Marketing Association (Colorado AMA) is proud to announce keynote speakers for the Content Marketing Conference (www.coloradoAMAcontentmarketing.com) being held at the Grand Hyatt Denver on March 16, 2011.

"The keynote speakers at this year's conference represent three of the top industry experts on the use of content in business," said Jaclyn Agy, president of the Colorado AMA.  "We are excited to be able to present Joe Pulizzi, Michael Pranikoff and Becki Dilworth to our members and Colorado's business community for our one-day educational session."

Joe Pulizzi, founder of the Content Marketing Institute, is a leading author, speaker and strategist for content marketing. Joe is first and foremost a content marketing evangelist.  At the Colorado AMA's conference, Mr. Pulizzi will be presenting "The Content Marketing Revolution: Why it's important to your company, your customers and your career."  Mr. Pulizzi is also co-author of the highly praised book Get Content Get Customers (McGraw-Hill), recognized as the handbook for content marketing.

Becki Dilworth, Vice President Digital Strategy at Bridgeline Digital, is a consummate brand strategist utilizing SEO to multivariate testing to user behavior analysis to craft actionable strategies for some of the biggest brands in the nation including PODS, Better Homes and Gardens and Honeywell.  Presenting on "How to create a powerful Content Marketing Strategy to attract and retain your customers. Learn it, Do it session," Ms. Dilworth will focus on both content strategy creation and practical execution techniques.

Michael Pranikoff, Global Director, Emerging Media at PR Newswire, is responsible for educating PR Newswire staff and customers about the role emerging media, such as RSS, blogs, social networks, search engines, and other emerging technologies, play in public relations and marketing.  His educational efforts focus primarily on content in the marketplace.  At the Conference, Mr. Pranikoff will present "Work that Content! Tactics and Tools to Make the Most of Your Content," an engaging session illustrating how you can use content you already have to your advantage.

Colorado AMA's Content Marketing Conference is a full-day educational conference for marketers and other business professionals in Colorado.  Anyone who owns a business or uses the Internet, social media or blogs as a way to communicate with customers and prospect or to promote products or services should attend this event.  Early registration for the Colorado AMA's March 16 Content Marketing Conference ends February 23.  To register today, visit www.coloradoAMAcontentmarketing.com.  

SOURCE Colorado American Marketing Association