Colossal 2024 Baby of the Year Champion, Sloane Maya, Appears on Good Morning America

PHOENIX, Aug. 5, 2025 /PRNewswire/ -- America's sweetheart has officially gone national. This week, Good Morning America welcomed none other than Sloane Maya, the 2024 Baby of the Year, to morning television—and she delivered every ounce of her now-famous sparkle, giggles, and charm.

Since winning the coveted title, Sloane has embraced the spotlight with poise and personality well beyond her years. Her growing résumé includes professional photoshoots, a starring role in a national commercial, and an appearance in a Good Housekeeping ad, all before her third birthday.

Her latest milestone? A dazzling debut on national television.

Colossal partnered with Good Morning America to spotlight Sloane and the powerful mission behind the Baby of the Year competition. Funds generated through the 2024 competition resulted in a $24 million grant to Baby2Baby, a nonprofit that provides diapers, clothing, and basic necessities to children living in poverty across the United States.

"When we celebrate one baby, we're helping millions," said Mary Hagen, CEO of Colossal. "Sloane represents more than a title—she's the face of a movement that's changing lives and redefining what giving back looks like."

Now, with the 2025 Baby of the Year competition officially open for registration, Colossal invites proud parents and tiny trailblazers to step into the spotlight.

"We've seen firsthand how one baby's smile can spark a national moment of joy and generosity," said Hagen. "We can't wait to meet the next little superstar."

Follow Sloane's journey and all things Baby of the Year on Instagram at @thebabyoftheyear, and register now at www.babyoftheyear.org for your child's chance to shine.

ABOUT COLOSSAL
Colossal is a nationally registered professional fundraiser that inspires people to advocate for themselves and those in need. Through online competitions like Baby of the Year, participants have the opportunity to make their mark while also making a big impact. Colossal competitions serve as fundraising campaigns for DTCare, a United States 501(c)(3) public charity organization, which then grants donation funds to specified charities at the completion of the competitions. Learn more at colossal.org. Who's Next?

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SOURCE COLOSSAL