Copan Diagnostics, Inc. Unveils Redesigned Website for Improved Customer Experience

Jan 05, 2010, 13:25 ET from Copan Diagnostics, Inc.

MURRIETA, Calif., Jan. 5 /PRNewswire/ -- Copan Diagnostics, Inc. has recently launched a totally new website as it continues to grow and diversify. In the spirit of innovation and creativity, Copan's new site is filled with informational tools, such as scientific studies, educational videos, brochures, technical information, and more. The main focus of Copan Diagnostics' new website is an improved user experience.

"We wanted the new site to be more intuitive and make information easily accessible, and user friendly. We constantly add to our site updated information that is relevant to our customers, and we hope that with this website, it will be easier for them to access the information," said Norman Sharples, Copan Diagnostics' Executive Vice-President.

The redesigned website features many educational resources, such as Multilanguage training videos that various hospitals, clinics and private laboratories constantly request to supplement their training programs. Video topics include independent scientific opinions on proper patient sampling techniques, illustrations of nasopharyngeal sample collection and videos on Copan revolutionary products, like ESwab, which features Copan patented Flocked Swab technology, as well as Copan's automated plating and streaking instrument, the WASP®: Walk-Away Specimen Processor. Copan continuously adds videos to its library, and new videos are featured on its homepage periodically. By providing updated information, the website invites users to revisit it for current, practical information.

Because Copan recognizes the importance of proper training in sample collection in Microbiology, featuring easily accessible videos and educational resources on its website was paramount in the new site. All high definition videos and independent scientific studies reflect the professional opinion and original research of experienced scientists.

Sharples hopes that the improved website will serve as a portal to provide customers with information quicker and efficiently and function as a resource for customers interested in the pre-analytical phase of Microbiology. "In the end, accurate diagnosis depends on an adequate sample, properly collected from the true site of infection. I sincerely hope that the information, products, and resources offered on our site are helpful for those in the industry," Sharples concludes.

About Copan Diagnostics, Inc.

With a reputation for innovation in preanalytics, Copan is the leading manufacturer of collection and transport systems in the world. Copan offers a complete range of microbial sampling products used for traditional culture analysis and molecular diagnostic assays. For more information, visit www.copanusa.com

SOURCE Copan Diagnostics, Inc.



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