CPA2Biz Expands Executive Team With New Vice President of Sales

NEW YORK, Feb. 9 /PRNewswire-USNewswire/ -- CPA2Biz, a leading provider of firm solutions to the accounting profession, has appointed Joseph Poye to the position of vice president of sales. 

"Joe has an extraordinary background in sales management that will be of critical value as we enhance our service offerings to CPAs," said Erik Asgeirsson, CEO of CPA2Biz.  "We have experienced tremendous growth over the past several years, and Joe's talent and experience will help tackle the increasing needs of the country's CPAs and put more structure to our efforts."

Poye, 43, will manage a team of eight sales professionals responsible for selling CPA2Biz's suite of Trusted Business Advisor Solutions and AICPA Onsite Training to firms and CPAs in government and businesses and industry nationwide.   He will continue to build on the sales distribution model already in place with state CPA societies.

Prior to joining CPA2Biz, Poye was a regional manager for LexisNexis where he managed a large team responsible for selling its Legal Research, Marketing, Litigation Workflow, and Practice Management solutions to law firms.  Before LexisNexis, Poye held sales management positions at Global Crossing and MCI Communications Corporation.

Over 20,000 CPA firms today use one or more solutions from CPA2Biz's Trusted Business AdvisorSM platform, which help firms build more profitable client practices and stronger client relationships. 

"CPA2Biz offers market leading solutions to tens of thousands of CPA firms," said Poye.  "My goal is to help build on the company's already strong reputation as the CPA's trusted business partner by helping firms deploy best-in-class firm solutions."

With Poye's hiring, CPA2Biz has added responsibility for selling AICPA Onsite Training.   The new structure has been put in place to capitalize on the many synergies that exist with CPA2Biz's firm solutions sales activities and to better meet the needs of state societies and AICPA and state society members. 

About the AICPA

The American Institute of Certified Public Accountants (www.aicpa.org) is the national, professional association of CPAs, with more than 360,000 CPA members in business and industry, public practice, government, education, student affiliates, and international associates. It sets ethical standards for the profession and U.S. auditing standards for audits of private companies, non-profit organizations, federal, state and local governments. It develops and grades the Uniform CPA Examination. The AICPA maintains offices in New York, Washington, D.C., Durham, N.C., Ewing, N.J., and Lewisville, Tex.

Media representatives are invited to visit the AICPA Online Media Center at www.aicpa.org/mediacenter.

About CPA2Biz

CPA2Biz is a subsidiary of the American Institute of Certified Public Accountants (AICPA), the national, professional association of CPAs. The company is the exclusive marketing arm for AICPA products and services—including publications, webcasts, conferences, continuing professional education and member benefits programs, to CPAs and financial professionals nationwide. www.cpa2biz.com is the leading e-commerce site for the accounting profession and is ranked by Internet Retailer as one of the top five hundred e-commerce sites in the US.

CPA2Biz also enables small and mid size accounting firms nationwide with its Trusted Business Advisor Solutions program—web-based tools, programs and resources, transforming how firms deliver client accounting services. Today, more than half the CPA firms in the US are leveraging one or more of these solutions or programs to build more collaborative and strategic client relationships.

CPA2Biz is headquartered in New York, NY and has its technology and engineering offices in Santa Clara, CA.  For more information on the CPA2Biz visit www.cpa2biz.com.   

SM Trusted Business Advisor is a service mark of CPA2Biz, Inc.

SOURCE American Institute of Certified Public Accountants