Cricket Partners With BizBox® To Offer First Wireless Carrier Mobile Retail Store Experience
~ Mobile Store to Travel Throughout Cricket's West Area Bringing Cricket's Value-Packed Products and Services to Consumers in an Interactive, Fun and Innovative New Way
SAN DIEGO, Sept. 05, 2012 /PRNewswire/ -- Cricket Communications, a leading provider of innovative and value-driven wireless services, and BizBox, the inventor of "branded box" mobilized structures, today announced the first wireless carrier mobile retail store experience of its kind. Cricket's BizBox will travel throughout its West Area to festivals and other venues transforming from a mobile box into an interactive retail store experience in just minutes taking its products and no-contract services directly to consumers in any city at any time.
(Logo: http://photos.prnewswire.com/prnh/20120202/LA46949LOGO)
"Cricket is embracing this cutting edge retail concept of an interactive, mobile environment that provides another way to share and enhance our brand," said Annette Jacobs, president west area for Cricket. "Our goal is to bring the excitement of our value-rich, no-contract products and services to the consumer in fun and innovative ways. The BizBox has given us a new and cutting edge way to connect directly with our customers."
BizBox units are the latest evolution in mobile, custom-designed buildings that interact and build on the brand efforts of companies such as Skullcandy, Barrett Jackson and the Phoenix Suns. Cricket is the newest brand to join the BizBox family. Unlike any other mobile marketing effort in the market, Cricket's BizBox is outfitted with speakers to promote its Muve Music service, Cricket's latest Android devices, phone jacks for customers to plug in and listen to their favorite songs and information about Cricket's enhanced no-contract monthly rate plans including Android rate plans with Muve Music included for no additional cost.
"We are excited to work with Cricket on this next generation of the mobile retail experience," said Charles Sidi, President and founder of BizBox. "BizBox gives Cricket a fun and cool environment to reach their customers with their latest products and services."
Lucky Cricket customers will get the full experience when they visit the BizBox at various events handing out giveaways and doing demonstrations on MUVE Music throughout Cricket's west regional area. Cricket will unveil its new BizBox to employees on Friday, September 7th at its operational headquarters in Denver, Colorado (Greenwood Village).
Following its official debut, consumers will be able to stop by the Cricket BizBox at festivals and other venues for giveaways, prizes and information about some of the best deals on Cricket's smartphone offerings. For more information about Cricket's devices, special promotions, and no-contract monthly rate plans, visit a Cricket location near you, or visit www.mycricket.com.
About Cricket
Cricket is the pioneer and leader in delivering innovative value-rich prepaid wireless services with no long-term contracts serving approximately 6 million customers. Cricket offers nationwide wireless voice and mobile data services over high-quality, all-digital wireless networks. Cricket's innovative products and services including the award-winning Muve Music® - the first music service designed for a wireless phone, are available nationwide at Cricket branded retail stores, dealers, national retailers and at www.mycricket.com. For more information about Cricket, please visit www.mycricket.com.
About BizBox:
BizBox® is the latest, greatest evolution in transportable buildings. Within minutes, BizBox easily transforms from a perfect mobile "Branded Box" into to a customized, state-of-the-art retail store, office, showroom, food or display center -- all at the drop of a hitch. The mobile building features glass walls, air conditioning, HD display panels and a deck that can be set up in less than 30 minutes. More information on BizBox, available for purchase or lease, can be found at www.bizbox4u.com
SOURCE Cricket Communications
Share this article