NEW YORK, March 19, 2020 /PRNewswire/ -- In support of the many businesses being affected by COVID-19, 5W Public Relations, will be offering their expertise in various communications matters relating to the COVID-19 pandemic through regular emails to clients, staff and others. The topics covered will span internal and external communications procedures and include matters relating to event rescheduling, supply chain disruption, layoffs and impact on hourly workers, infected co-workers, forced company closures and maintaining a sales pipeline during a crisis, among others.
5WPR's crisis communications team is led by Founder and CEO, Ronn Torossian, who was recently named as one the Business Insiders Top PR People in Crisis Communications, and has lectured at Harvard Business School on crisis communications.
"The public's health and safety comes before all else. This is simultaneously coming at a cost to businesses around the globe. Unfortunately the need for the closure of companies to keep people safe, is having a butterfly effect on the economy, leading to layoffs and again, adversely affecting the public at large," said Ronn Torossian, Founder and CEO of 5W Public Relations. "We hope the tips and best practices from our team will help organizations navigate the multitude of scenarios they may encounter during this time."
5WPR's crisis communications practice specializes in highly-charged issues and crisis management for companies and individuals facing unanticipated difficulties in the marketplace. The firm has handled a broad spectrum of issues including IPO's, business and personal litigation, product recalls, trade disputes, environmental problems, warranty and product liability claims, executive scandals, miss-informed publics, sexual harassment, labor issues, criminal indictments, and a variety of sensitive domestic and international political issues.
To receive 5WPR's expert advice on crisis communications during the COVID-19 pandemic, sign up for the mailing list here.
About 5W Public Relations
5W Public Relations is a full-service PR agency in NYC known for cutting-edge programs that engage with businesses, issues and ideas. With more than 175 professionals serving clients in B2C (Food & Beverage, Beauty & Fashion, Consumer Brands, Entertainment, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications and Reputation Management), Public Affairs, Crisis Communications and digital strategy, 5W brings leading businesses a resourceful, bold and results-driven approach to communication.
Media Contact
Ronn Torossian
[email protected] / 212-999-5585
SOURCE 5W Public Relations
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