Crittercism Introduces Apple Watch Support in Core iOS SDK

SAN FRANCISCO, June 9, 2015 /PRNewswire/ -- Crittercism, a leader of the growing app economy, today announced the Crittercism iOS SDK 5.2.0 supports Apple Watch. Now, Crittercism customers can ensure their Apple Watch apps will provide a stable, fast, and engaging user experience – delivering the same levels of quality users have grown accustomed to on their smartphones and tablets.

Apple Watch is a powerful example of next-wave mobility and digital interactivity. Much like smartphones and tablets provide a second-screen experience with TV, wearable devices are being used to extend apps to create a rich and complex set of interactions and highly personalized customer experiences. Crittercism iOS SDK 5.2.0 enables optimal app performance from development through deployment ensuring a highly positive customer experience.

"Apple Watch is an exciting development in the growing market of connected personal devices. We are in the early stages of seeing how these new form factors are changing the way people interact with data through apps," said Dave Robbins, CEO of Crittercism. "As businesses explore new ways to provide differentiated value and engage customers through Apple Watch, Crittercism is committed to ensuring they can provide apps that are fast, reliable, and deliver a consistent app experience across all platforms."

As the world's leading video and e-commerce retailer, QVC is consistently embracing the latest technology to make the shopping experience as easy and enjoyable as possible for consumers. The company recently introduced a new app that enables customers to engage with QVC content via real-time updates and notifications on the Apple Watch. As QVC continues to expand its brand presence to more and more platforms, it becomes increasingly important to maintain a reliable and consistent experience. The company utilizes Crittercism to provide crucial intelligence for all of its apps, helping QVC to have a real-time understanding of the in-app customer experience on a global scale.

"At QVC, we view new technology as a means to further connect with our customers through the channels they prefer, and the functionality of our Apple Watch app will increasingly get more robust and interactive over time through customer feedback," said Venkatesh Natarajan, vice president of IT commerce platforms at QVC. "By leveraging the analytics provided via the Crittercism SDK for Apple Watch, QVC is able to deliver a fun, seamless, and intuitive customer experience."

Key features:

• Crittercism iOS SDK 5.2.0 automatically tracks communication between the Apple Watch and iPhone with no additional code required. 
• Communications are tracked as events (what Crittercism calls "breadcrumbs"), which can be used in conjunction with crash reporting and transactions to retrace all of the events leading up to either a crash or a failed transaction. 
• As Apple continues to iterate WatchKit towards support for native Apple Watch apps, Crittercism will iterate its iOS SDK to keep pace with the enhanced functionality.

About Crittercism
Crittercism is a leading technology and data provider for the developing App economy. Delivering critical insights that turn every mobile interaction into a great customer experience, Crittercism data powers business critical apps in 3 of the top 5 global media companies, 3 of the top 5 US retail companies and 2 of the top 3 largest hotel chains in the world. Crittercism is venture-backed by Google Ventures, VMware and Accenture, amongst others. Learn more at http://www.crittercism.com.

SOURCE Crittercism

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