NEW YORK, April 24, 2017 /PRNewswire/ -- Crunch Fitness, the health club brand best known for making serious fitness fun through unique programming and cutting-edge training, announces the acquisition of five new locations in Buffalo, NY. Crunch has acquired the existing World Gym locations in Cheektowaga, Tonawanda, Niagara Falls, Williamsville and Hamburg. Crunch has been a mainstay in the Buffalo market since it opened its first area gym in Amherst in 2013. With this acquisition, Crunch now has 6 Buffalo-area locations.
Crunch provides an exceptional and affordable fitness experience for people of all shapes, sizes and budgets. Crunch will boost the clubs' existing group fitness classes with its innovative programming, ultimately offering a full roster of 50+ classes per week, including BodyWeb with TRX®, Zumba®, Cardio Tai Box, Yoga Body Sculpt, Fat Burning Pilates, and more in dedicated group fitness studios.
Crunch Fitness will invest over $1.5 million to renovate the existing facilities and feature new cardio and strength training equipment, HydroMassage® water massage beds, locker rooms complete with showers and changing rooms and a functional training area. These clubs will remain open during renovations.
Members will also have the opportunity to participate in top-notch personal training programs or exclusive small group training with expert trainers to help drive results. Trainers develop personalized plans to help members meet their individual fitness goals through signature small group training, cutting-edge personal training and unique nutrition programs.
"Having the Crunch footprint expand across the Buffalo market is an exciting milestone for us," said Crunch CEO, Keith Worts. "We feel the health conscious and family-oriented Buffalo area and Crunch are a perfect fit for each other. I am thrilled to be expanding our brand into this market and look forward to welcoming the existing members into our Crunch Family as we bring the latest and greatest in fitness innovation to these great communities."
Memberships are now available for purchase online or at the clubs. For more information, visit Crunch.com. To learn more about Crunch franchising opportunities, visit CrunchFranchise.com.
Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of No Judgments. Headquartered in New York City, Crunch serves over 800,000 members with over 180 gyms worldwide in 21 states, Puerto Rico and 4 countries. Crunch is rapidly expanding across the U.S. and around the globe. Go to www.crunch.com for more information.
SOURCE Crunch Fitness