Curve Dental Introduces Curve Memberships, Helping Practices Strengthen Patient Retention & Profitability Through Membership-Driven Care

Integrated seamlessly with Curve, Curve Memberships helps practices identify enrollment opportunities, automate patient outreach and keep payments connected to billing and collections

ALPHARETTA, Ga., Sept. 3, 2026 /PRNewswire/ -- Curve Dental^®, the leader in AI-powered, cloud-native, all-in-one dental practice management software, today announced Curve Memberships, designed to help practices identify patients who could benefit from an in-house dental membership plan, simplify enrollment and build more predictable recurring revenue.

Curve Memberships works seamlessly with the patient information dental teams already manage in Curve. Practices can engage uninsured patients and those interested in services outside their insurance coverage—such as whitening and other elective care not covered by their plan—while creating a simpler path to membership enrollment. Once patients enroll, membership payments automatically post to the patient account in Curve, keeping membership billing, collections and patient records connected to the system the practice already uses every day. The result is stronger patient loyalty and a more streamlined membership experience for the practice.

"Dental membership plans work—until they become one more thing the front desk has to remember, " said Luke Anderson, Chief Product Officer at Curve Dental. "Curve Memberships connects with the software the team already uses all day, so identifying patients, driving enrollment and managing membership payments becomes part of the workflow—not more tasks to manage. That means practices can grow revenue without adding more work to the team's day."

Turning the Schedule Into an Enrollment Engine

More than 1 in 5 working-age U.S. adults have no dental benefits, according to the American Dental Association Health Policy Institute, underscoring the need for more flexible ways for patients to access and pay for dental care. In-house dental membership plans can help meet that need, but they often depend on staff recognizing an opportunity, explaining the program during a busy patient interaction and remembering to follow up afterward.

Curve Memberships streamlines that process by automatically delivering personalized invitations, helping practices grow enrollment without maintaining separate lists, spreadsheets or manual outreach campaigns.

For patients, these plans provide a straightforward, subscription-style way to understand the cost and value of their care. For practices, they can strengthen loyalty and create a more direct, predictable financial relationship with patients.

Memberships that Support a Healthier Practice

A healthy, growing practice doesn't have to depend on insurance reimbursement alone. Membership plans can help create more predictable recurring revenue while reducing some of the administrative burden that comes with insurance-based care.

They can also support case acceptance by giving patients clearer, more approachable costs for services they may otherwise delay or decline—particularly care that falls outside insurance coverage.

Dental membership plans create a more direct relationship between the practice and patient, helping practices strengthen loyalty while giving patients a clearer path to care they value. Practices can also use the reports they already rely on in Curve to see production and collections trends across their membership patients and better understand the impact of their program.

"Membership-driven care gives practices more control over the economics of care while giving patients a clearer way to say yes to treatment," said Anderson. "Curve Memberships helps make that easier to manage—from identifying opportunities and enrollment through payments and performance."

Built for the Way Practices Work

Curve Memberships connects membership information with the patient record and everyday workflows dental teams already manage in Curve, giving teams greater visibility into member status and relevant care opportunities without adding another disconnected process.

Practices also receive dedicated support for setup and launch, along with a marketing toolkit designed to help introduce, promote and build participation in their membership program.

With Curve Memberships, practices can:

• Identify patients who may benefit from a membership plan
• Automatically deliver personalized invitations
• See membership information within existing patient workflows
• Auto-post payments to the patient account in Curve
• Launch and promote plans with dedicated support and marketing resources
• Reduce manual tracking, spreadsheets and disconnected processes
• Measure contribution through Curve reporting

Expanding the Platform Practices Won't Outgrow

Curve Memberships is the latest expansion of Curve's end-to-end cloud platform and follows the company's recently announced $200 million commitment to research and development. Curve continues to invest across AI, automation, payments and other tools designed to reduce complexity and help dental practices operate and grow more efficiently.

Curve Memberships will be rolled out to eligible Curve customers this month. Practices interested in learning more can visit curvedental.com/membership-plans.

About Curve Dental

Curve Dental provides an intelligent, cloud-based operating system designed to help dental practices manage and grow their businesses while giving teams more time to focus on patient care. Curve brings together practice management, clinical workflows, revenue cycle capabilities, payments, patient engagement, artificial intelligence and an expanding ecosystem of connected solutions in one platform built for modern dentistry.

Curve Dental serves dental professionals and practices across the United States and Canada and is privately held, with operations in Provo, Utah; Alpharetta, Georgia; Calgary, Alberta; and Aberdeen, Scotland.

Curve Dental is proud to be named a 2026 USA TODAY Top Workplaces award winner. Visit www.curvedental.com or call 1-888-910-HERO for more information.

SOURCE Curve Dental