Derse Expands Into Southern California

Derse Appoints Divisional Sales Vice President, Recruits Sales and Creative Talent

Feb 03, 2016, 17:30 ET from Derse

MILWAUKEE, Feb. 3, 2016 /PRNewswire/ -- Derse, the complete face-to-face marketing company, announced its plans to open a new sales and design office in Southern California. This strategic move represents an opportunity to widen Derse's impact in the industry and grow their sales.

"Derse has been increasing efforts in the Southern California market over the last number of years and we anticipate this expansion will attract a new wave of clients in one of the country's most innovative and lucrative regions," said Adam Beckett, Derse President and CEO.

To lead the growth in the new market, Derse has named Mike Bartley as Divisional Sales Vice President – Southern California. Bartley will manage the Southern California-based sales staff and oversee the ongoing development of this office. Bartley brings over 30 years of industry experience and has been a successful leader of both operational and sales teams. Before Derse, Bartley was the President – West Coast Division at an exhibit and marketing communications company. Bartley also founded, owned and operated a successful full-service tradeshow exhibit company for 10 years.

"With Bartley's extensive industry experience and strategic approach to leading new business, I am confident he will be a tremendous asset to our leadership team," said Beckett.

Derse is now recruiting for sales and creative talent to continue to grow the office and drive their vision to be the sought-after leader in driving face-to face marketing success worldwide. To-date, hires include Alison Baker as Account Director, Dionne Castro as Account Manager, Katherine Minicucci as Account Executive, Carol Bjorn as Account Executive and Lucy Roberts as Account Manager. More information on current Derse openings in Southern California are available at

Derse's Southern California office is temporarily located in Irvine and is slated to move into a new space in Orange County once staffing is established. Derse's Las Vegas facility will be the home division for the Southern California-based sales staff.

About Derse
Derse is the complete face-to-face marketing agency and exhibit builder with more than 475 employees and six full-service divisions. Ranked as a Top 10 Experiential/Event Marketing Agency by Advertising Age and B2B Top Shop by Chief Marketer, Derse brings a smarter wins approach to exhibits, events and environments for client programs in more than 50 countries. Experience Derse at


CONTACT:  Rick Stoner, Marketing Director, (414) 290-3050,