Digital Trade Show For The Beauty & Personal Care Industry To Accelerate New Product Development

NEW YORK, Sept. 7, 2012 /PRNewswire/ -- From the convenience of the desktop, the beauty and personal care industry will be able to source new products, learn from top beauty experts and make new business connections when the HBA Global Digital Trade Show takes place Thursday, September 27, 2012. 

(Logo: http://photos.prnewswire.com/prnh/20120907/NY70367LOGO)  

This free-to-attend interactive online event for manufacturers of beauty and personal care products will use video, animation, digital effects, real-time chat and social media to give visitors the experience of a real trade show.  Featured at the HBA Global Digital Event will be:

• Leading Suppliers–showcasing their latest innovations and new products in the virtual exhibit hall.  Attendees will be to meet and talk directly to top companies including Ampacet, AGIS/Shorewood, LF Corporation, Qosmedix, and Unicep Packaging and learn how to take their product development plans to the next level.  
• Free Education–featuring high level content on the latest insight and strategies for product development success including "The Future of Beauty: A Conversation with Leading Industry Executives" and "Lifestyle Marketing: How to Create Consumer Engagement and Loyalty"
• Networking Opportunities and Giveaways–in real-time, attendees will be able to chat with industry peers from all over the world to share information and exchange ideas.  In addition, prizes and giveaways will be awarded throughout the digital event creating excitement and fun. 

"Hundreds of motivated decision making professionals have already registered for our 2^nd Annual HBA Global Digital Event.   Last year's event visitors really enjoyed the experience of interacting in this format," said Jill Birkett, Brand Director, Beauty & Wellness Industry. "This innovative event platform makes it convenient for the worldwide beauty and personal care industry to meet and make vital business connections and advance professional development."

Registered attendees to the HBA digital trade event will also gain on-demand access to the information for up to six months after the event and are eligible for giveaways and prizes for participating.  For more information and to register for free to HBA Global Digital Event go to: http://www.hbaexpo.com/reconnect. 

About HBA Global Expo & Conference www.hbaexpo.com produced by UBM Live, is the premier product development source–from concept to market–for the cosmetics, personal care, skin care, fragrance and wellness industries and features a comprehensive educational program and exhibits floor.  HBA visitors comprise the top prestige, mass and emerging beauty and personal care brands worldwide. HBA Global Virtual Trade Show will take place September 27, 2012 and the next HBA Global Expo & Conference will take place June 18-20, 2013 at the Jacob K. Javits Convention Center in New York.  Connect with the HBA Global communities on Facebook, Linkedin and Twitter.

About UBM Live UBM Live connects people and creates opportunities for companies across five continents to develop new business, meet customers, launch new products, promote their brands and expand their markets.   Through premiere brands such as MD&M, CPhI, IFSEC, TFM&A, Cruise Shipping Miami, the Concrete Show and many others, UBM Live exhibitions, conferences, awards programs, publications, websites and training and certification programs are an integral part of the marketing plans of companies across more than 20 industry sectors.

Contact: Annie Scully, 908-824-7938, [email protected]

SOURCE HBA Global