JACKSONVILLE BEACH, Fla., May 11, 2016 /PRNewswire/ -- Dion Marketing Company recently launched Bike The Beaches, a movement which promotes bike riding for transportation, positive environmental impact, recreation and physical exercise.
"Although in its infancy stages, we are excited about Bike The Beaches," explains Julie Dion, president of Dion Marketing. "Biking is a way that we can immerse ourselves into the community that we love, work and live. Promoting an active and balanced lifestyle that includes biking is important to us because it is reflective of how we operate at Dion Marketing. We believe that living a balanced lifestyle had given us the ability to serve our clients optimally. We have a high level of energy and stay focused while working, plus we have a lot of fun that we feel gives us a creative edge."
Dion also understands the importance of bicycle safety and is aligning their initiatives with bicycle safety projects currently underway, such as Vision Zero Network, a project supporting cities for the development of safe mobility for all road users.
Take the "Active Friday" Pledge
The Dion Marketing team has pledged to bike to work every Friday. Coining the day as "Active Friday," just one of the components of Bike the Beaches, is a healthy mental start to a productive day. As a team they have found that biking to work allows them to integrate the simple feeling of exhilaration into their daily grind. They are challenging all businesses to take the pledge and be active on Friday and encouraging them to post their photos on social media using the hashtags, #ActiveFriday and #BikeTheBeaches.
Friday, May 20th, is National Bike to Work Day, and Dion Marketing is challenging everyone who can safely ride their bikes to work to participate. They will give a Bike The Beaches T-shirt to a participant randomly chosen who rides their bike to work and posts a photo on social media using the hashtag #ActiveFriday and #BikeTheBeaches.
Dion Marketing is a full-service advertising and marketing agency offering unique marketing strategies, dynamic graphic design, effective advertising campaigns and sales-driven promotions. They specialize in combining traditional advertising with new media options through numerous digital platforms.
Photos available upon request
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SOURCE Dion Marketing