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Douglas Elliman Development Marketing Named Exclusive Sales and Marketing Firm for Malabar Residences at 126 East 57th Street

Douglas Elliman Development Marketing (PRNewsfoto/Douglas Elliman Development Marketing)

News provided by

Douglas Elliman Development Marketing

Jul 08, 2025, 19:47 ET

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Luxury development features dual private entrances, expansive layouts, extensive outdoor space, and world-class amenities in a coveted Manhattan location

NEW YORK, July 7, 2025 /PRNewswire/ -- Douglas Elliman Development Marketing is pleased to announce its appointment by MRR Development LLC as the exclusive marketing and sales brokerage for Malabar Residences, a condominium development located at 126 East 57th Street. Noble Black of Noble Black & Partners at Douglas Elliman will lead sales. Douglas Elliman associate broker Gilad Azaria of the Gilad Azaria Team also joins the sales team. 

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Courtesy: Brick Visual (PRNewsfoto/Douglas Elliman Development Marketing)
Courtesy: Brick Visual (PRNewsfoto/Douglas Elliman Development Marketing)

"We are honored to represent this extraordinary project," said Susan de França, President and CEO of Douglas Elliman Development Marketing. "Malabar Residences will redefine luxury living in one of the world's most prestigious neighborhoods. We look forward to bringing this exceptional offering to market for discerning buyers seeking high-touch service and timeless design."

Designed by acclaimed architecture firm ODA, Malabar Residences will feature 145 impeccably appointed homes ranging from studios to three-bedroom residences, along with two commercial units. More than half of the residences will include private loggias and terraces—offering rare opportunities for indoor-outdoor living in the heart of Manhattan.

The project is being developed by MRR Development—co-led by world renowned automaker industrialist Anand Mahindra and U.S. prominent developer Rotem Rosen—in partnership with international developer Zahi Hagag.

"After meeting with Mr. Mahindra, I was deeply inspired by his world visionary approach," added de França. "Malabar Residences will artfully blend Indian luxury, Zen philosophy, and cultural heritage to create a serene and sophisticated lifestyle that will resonate with refined global buyers."

Positioned at the crossroads of Billionaires' Row and the Upper East Side, Malabar Residences benefits from a strategic location near the Park Avenue business corridor—home to major developments like Citadel's 425 Park Avenue and JPMorgan Chase's 270 Park Avenue.

"This is Manhattan's emerging luxury epicenter," said Noble Black, Associate Broker at Douglas Elliman and leader of the firm's top-ranked team in New York City. "Residents will enjoy unmatched proximity to the city's most prestigious cultural, culinary, residential, and commercial offerings."

Occupying an entire city block, the development features an elegant 100-foot-long residential entrance portal on 57th Street with soaring 50-foot ceilings, offering a dramatic transition from city bustle to tranquil sophistication. A separate private porte-cochère entrance on 56th Street provides discreet access for residents and guests.

Residences will feature expansive layouts, floor-to-ceiling glass windows, panoramic views, chef's kitchens, and spa-inspired baths—all crafted with premium materials and exceptional attention to detail.

In addition to its refined residences, Malabar Residences will offer a full suite of state-of-the-art amenities, including a luxurious indoor pool, fully equipped fitness center, full-service spa, and a rare indoor basketball half-court—providing residents with an unmatched lifestyle of comfort, wellness, and recreation.

Sales are expected to launch in late Summer 2025, with initial closings anticipated in the first half of 2026. For private previews, interested parties may contact [email protected].

About Douglas Elliman Development Marketing (DEDM)
Douglas Elliman Development Marketing, a division of Douglas Elliman Real Estate, provides expert sales, leasing, and marketing services for new developments across New York City, Long Island, Westchester, New Jersey, Florida, California, Nevada, Massachusetts, Texas, and The Bahamas. With a current portfolio of $43 billion—including $28.3 billion on the market and $15 billion in upcoming projects—DEDM is known for record-breaking sales and unmatched market insight. The firm offers a full-service approach that includes research, planning and design, marketing strategy, and sales execution. 
https://www.elliman.com/new-development

About MRR Development
Founded in 2017, MRR Development is a U.S.-based real estate development, operational and hospitality firm co-led by Anand Mahindra and Rotem Rosen. Focused on visionary, design-forward projects in New York City and South Florida, MRR delivers large portfolio of landmark residential and commercial developments by combining international reach with local expertise.

About Zahi Hagag
Zahi Hagag is an international real estate developer and co-leader of Hagag Group and Hagag Development Europe. He is known for his innovative approach to urban renewal and for delivering high-profile residential and commercial projects.  

SOURCE Douglas Elliman Development Marketing

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