NEW YORK, April 29, 2013 /PRNewswire/ -- Joshua Ferris, top social media expert, joins Douglas Elliman as the new Director of Social Media. In his new role, Mr. Ferris will oversee the social strategy and daily operations of the firm's social media platforms across all regions including New York City, Westchester, Long Island, the Hamptons, and South Florida; he will be based out of the firm's 575 Madison Avenue flagship office. The position is a part of the firm's substantial digital strategy including the AskElliman.com platform and its award-winning website.
"Josh is incredibly talented. His knowledge of social media and his creativity, on every level, will be a great addition to our brand. In this 24/7 digital era, it's more important than ever to leverage content creation with consumer engagement, which is a cornerstone of our AskElliman campaign. I am thrilled to welcome Josh and I look forward to an exciting future together," said Dottie Herman, President & CEO, Douglas Elliman.
Before joining Douglas Elliman, Mr. Ferris exponentially grew the number of followers on Facebook at his previous company in one year through original photo and video content creation. He was also instrumental in a brand transition for a large national franchise. His skills also include iPhone app development, corporate website SEO, and interactive marketing.
Mr. Ferris says it's an exciting time to lead Douglas Elliman's social media strategy. "Real estate is a huge part of the American dream. People are infatuated with it and social media gives them a chance to explore their aspirations in an interactive way. From designing rooms on Pinterest to stepping into celebrity homes in the Hamptons on Facebook, social media gives people a chance to experience living on their own terms."
About Douglas Elliman Real Estate
Douglas Elliman Real Estate is New York's largest residential brokerage, with over 70 offices in New York City, Long Island, the Hamptons , Westchester/Putnam, and South Florida and more than 4,000 real estate agents and a network of national and international affiliates. They are strategic partners with London-based Knight Frank LLP for residential business in all of their New York markets. Douglas Elliman ranked in the top four of all real estate companies in the nation in 2007, 2008, 2009, 2010, and 2011. The company also controls a portfolio of real estate services, including Manhattan's largest residential property manager, Douglas Elliman Property Management, as well as DE Title and DE Capital Mortgage. For more information on Douglas Elliman as well as expert commentary on emerging trends in the real estate industry, visit the Douglas Elliman site at www.elliman.com
SOURCE Douglas Elliman Real Estate