Douglas Elliman Grows Scope of ELLIMAN Magazine to Capture Regional and Global Audiences; Now Offers International Distribution
Luxury Lifestyle Publication Explores In-depth Analysis of Global Marketplace And Profiles Local Communities Within the Regions of Manhattan, Brooklyn, Queens, Westchester, Long Island, Hamptons, North Fork, Florida and California.
Oct 23, 2014, 01:00 ET
NEW YORK, Oct. 23, 2014 /PRNewswire/ -- Legendary real estate brokerage Douglas Elliman today announced the launch of a consumer focused re-design of ELLIMAN, the firm's luxury lifestyle publication. With stories and features with broad appeal, the magazine will now refocus and be dedicated to lifestyle, real estate and the regions in which the company serves. Covering Manhattan, Brooklyn, Queens, Westchester, Long Island – with special spotlights on the Hamptons and the North Fork – Florida and California, the magazine will also focus on the international luxury marketplace as part of the company's new global brand alliance: Douglas Elliman Fine Homes/Knight Frank Residential. ELLIMAN now features a unique cover property specific to each region, and for the first time, will be distributed globally through Douglas Elliman Fine Homes/Knight Frank Residential's worldwide network of more than 412 offices in 52 countries.
"We're very excited to share the new look and feel of ELLIMAN with our readers," said Dottie Herman, President and CEO of Douglas Elliman. "This great new mix of news, interviews, profiles, and features offers our readers an intimate taste of the communities we serve while demonstrating the power of our new global reach."
ELLIMAN will appear two times a year, and the first consumer-focused issue will launch on October 23, 2014 in NYC and roll out to other markets throughout the following week, including Long Island and The Hamptons on October 24, Florida on October 31, and Los Angeles on November 1st. ELLIMAN will reach consumers in its various markets widely, with 298,000 copies set to be distributed for its initial national launch, with more copies to be displayed throughout Europe and Asia.
"We felt that there was a tremendous opportunity to capture the vibrant locale and lifestyle of each of the regions our company serves in a way that consumers would be able to appreciate and enjoy," said Nicole Oge, Global Chief Marketing Officer of Douglas Elliman. "The new focus in content and feature coverage gives our readers an up-close and personal look at each of these regions, and allows us to connect with our customers, and showcase our amazing properties editorially in way that no other real estate brokerage is doing."
ELLIMAN will not only cover fantastic properties on the market, but also the culture, style, culinary scene, happenings, and hot spots of each location. Each region also features a snap shot of the current market in terms of pricing, inventory and absorption rate.
The Fall/Winter 2014 issue of ELLIMAN has features on a horse lover's tour of four unique equestrian properties from Florida to Long Island, the Gardiner family's historic Hamptons homestead, wine country on Long Island's North Fork, and a pictorial journey along Route 25A from Manhattan to Long Island. Other stories include a look at Madison Square Garden's Elliman branded Celebrity Row, what's new at the thriving Brooklyn Navy Yard, amazing eats in Queens, and Westchester's best day trips. There is also a spotlight on Fort Lauderdale, and a profile on the architecture of L.A.'s Michael Lafetra.
In addition, there are articles with an international focus, including a piece on Douglas Elliman's new global alliance with Knight Frank Residential, a look at "quiet luxury" – the understated style of the global wealth, a look at what $5 million buys you in five luxe locales around the world, and a survey of the latest global trends and the new Luxury Opportunity Index.
An extensive list of contributors to the issue include a bevy of sought-after writers, photographers and personalities, including writer, fashion icon and creative ambassador for Barneys New York, Simon Doonan, award-winning illustrator, Michael Witte, award-winning photographer and editor-in-chief of As If magazine, Tatijana Shoan, and home and design writer, Stephen Milioti. Other Contributors include Andy Wang, Joshua Levine, Samantha Marshall, Jeffrey Salter, Jamie Malanowski, Jessica Antola, Sarah M. Broom, Bobby Fisher, Evan Joseph, Jonny Valiant, and Dana Gallagher.
ABOUT DOUGLAS ELLIMAN REAL ESTATE
Douglas Elliman Real Estate is New York's largest residential brokerage, with over 75 offices in New York City, Long Island, the Hamptons, Westchester/Putnam, Los Angeles, Southern Connecticut, and South Florida and more than 5,000 real estate agents and a network of national and international affiliates. They have a strategic global alliance with London-based Knight Frank LLP for residential business in all of their luxury markets. Douglas Elliman ranked in the top four of all real estate companies in the nation in 2007, 2008, 2009, 2010, 2011, 2012, 2013, and 2014. The company also controls a portfolio of real estate services, including Douglas Elliman Development Marketing, Manhattan's largest residential property manager, Douglas Elliman Property Management, as well as DE Commercial, DE Title and DE Capital Mortgage. For more information on Douglas Elliman as well as expert commentary on emerging trends in the real estate industry, visit the Douglas Elliman site at www.elliman.com
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SOURCE Douglas Elliman