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Drybar Announces First Alabama Location, Four Shops to Follow

Drybar Logo

News provided by

WellBiz Brands

Feb 19, 2025, 10:00 ET

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Leading Professional Blowout Concept Officially Enters Alabama with Esteemed Multi-Brand Operators

MADISON, Ala., Feb. 19, 2025 /PRNewswire/ -- Drybar®, the leading blowout concept centered around professional blowouts, has announced its first Alabama location at Clift Farm in Madison, with an anticipated opening in Summer 2025. The new shop will introduce the brand's signature blowouts, styling, and exceptional customer service to the vibrant and rapidly growing Madison community.

Franchisees Jenny and Pete Warmingham are bringing the first Drybar® shop ever to Alabama, with plans to open a total of five shops. As seasoned franchisees and owners of multiple Scooter's Coffee locations, the couple has a proven track record of operating successful franchise businesses.

The Drybar brand has revolutionized the beauty industry by mastering the art of blowouts. With more than 180 shops across the world, Drybar has earned its place as a nationally recognized and highly sought-after brand. Its innovative membership-based model and commitment to exceptional service continue to drive its success, solidifying the Drybar brand's position as a leader in the beauty space.

"Bringing Drybar shops to Northern Alabama, specifically to the Clift Farm community, is an exciting milestone for the brand and local residents," said Jenny Warmingham, local franchisee at Drybar. "Madison is a vibrant and dynamic city, and we look forward to offering its residents an indulgent, fun experience that leaves them feeling confident and fabulous every day. Clift Farm's exceptional development aligns perfectly with our brand and vision, and we can't wait to share a Drybar shop with this wonderful area."

Drybar Clift Farm shop marks the latest in a series of strategic expansions as the brand continues to grow and introduce its signature blowouts to new communities. Situated within the rapidly developing Clift Farm, this exciting new development combines shopping, dining, and entertainment, making it a central hub for both locals and visitors alike. This shop can be a key part of the Drybar brand's ongoing expansion into Alabama and its continued growth across communities nationwide.

"Officially entering Alabama is an exciting milestone in Drybar's continued growth journey," said Amanda Clark, CEO of WellBiz Brands, Inc. "Working with experienced multi-brand operators who understand the value of personalized guest experience is vital to our expansion. Their expertise and commitment ensure that we deliver the exceptional quality and service Drybar is known for in every new market."

The brand was founded in 2010 and revolutionized the beauty industry with its focus on professional blowouts—no cuts or color involved. Featuring a modern, stylish ambiance, a Drybar shop offers a chic, fun environment where clients leave feeling confident. With a range of signature blowout styles and styling products, Drybar shops have become the go-to destination for women seeking the perfect blowout without the hassle of traditional salon services. As a leader in the beauty industry, the Drybar brand delivers an elevated client experience that enhances natural beauty and positively impacts all aspects of life, from work to social events.

The Drybar® brand is a part of the WellBiz Brands portfolio of beauty and wellness brands, which also include the Radiant Waxing®, Fitness Together®, Elements Massage® and Amazing Lash Studio® brands. Colorado-based WellBiz Brands now has nearly 750 locations across all of its portfolio brands. As a high-growth franchise brand, Drybar Franchise LLC offers franchise ownership opportunities in select territories across the country.

To learn more about the Drybar brand and franchise ownership opportunities, visit DrybarShops.com. 

About WellBiz Brands Inc.:

WellBiz Brands Inc. is the pre-eminent beauty and wellness franchise platform catering to the needs of the affluent female consumer. The WellBiz Brands' portfolio features category leaders including Drybar, Amazing Lash Studio, Radiant Waxing, Elements Massage and Fitness Together. With expertise in supply chain management, e-commerce and product innovation, WellBiz Brands provides franchisees with a leading edge. The company has received national recognition on lists such as the Inc. 5000 Fastest Growing Companies, Entrepreneur's Franchise 500 and Franchise Times Fast & Serious, among others. For more information, visit WellBizBrands.com.

SOURCE WellBiz Brands

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