Dutch Bros® and the Dutch Bros Foundation® Rally Customers for 20th Annual Buck for Kids Day to Support Local Youth
On Friday, Sept. 18, the Dutch Bros Foundation will donate $1 for every drink sold to local youth organizations
TEMPE, Ariz., Sept. 14, 2026 /PRNewswire/ -- On Friday, September 18, Dutch Bros and the Dutch Bros Foundation are celebrating the 20th annual Buck for Kids Day, a tradition dedicated to creating bright futures for local youth. By teaming up with customers, the Dutch Bros Foundation will donate $1 for every drink sold to local organizations focused on empowering young people in the communities it serves.
"For two decades now, Buck for Kids has been our signature youth initiative, reflecting our commitment to investing in and uplifting the next generation," said Debbie Beisswanger, Senior Vice President of Brand Marketing at Dutch Bros. "Each year, this giveback highlights the power of partnering with our customers to make a massive difference for youth in every community we call home."
Dutch Bros operators and franchisees select local nonprofit partners to help directly support the communities they serve daily. Among this year's selected organizations are local chapters of Big Brothers Big Sisters, Ronald McDonald House Charities, Make-A-Wish, Special Olympics and several others.
At participating franchise locations, franchise owners will donate $1 or another designated amount per drink sold during the event.
About Dutch Bros Coffee
Dutch Bros Coffee® (NYSE: BROS) is a fun-loving, mind-blowing drive-thru specialty beverage leader dedicated to making a massive difference, one cup at a time. It was founded in Grants Pass, Oregon, in 1992 and now shares its vibrant culture and fully customizable drinks at 1,225 locations as of June 30, 2026. Dutch Bros Coffee serves a wide variety of unique, handcrafted beverages such as its exclusive Dutch Bros Rebel® energy drink, Myst Energy Refresher ™, specialty coffee, nitrogen-infused cold brew, tea, lemonade, soda and more.
Dutch Bros Coffee is wholeheartedly focused on radiating kindness and sharing the Dutch Luv®. In addition to its mission of speed, quality and service, the Dutch Bros Foundation® is passionate about giving back to the communities it serves. Through local giving and annual nation-wide initiatives, the Dutch Bros Foundation makes impactful contributions to causes across the country.
To learn more about Dutch Bros Coffee, visit www.dutchbros.com, follow Dutch Bros Coffee on Instagram, Facebook & TikTok, and download the Dutch Bros app to order ahead, earn points and score rewards!
SOURCE Dutch Bros Coffee
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