eCommerce Industry Leaders Honoured in Annual Awards

Oct 03, 2012, 06:59 ET from UBM Live

LONDON, October 3, 2012 /PRNewswire/ --

eCommerce Awards for Excellence in association with IMRG 2012 Winners Announced

The fourth annual eCommerce Awards for Excellence were celebrated yesterday evening at The Brewery in the City of London by a whole host of top British online retailers and industry suppliers, all of whom have proven that the UK ecommerce industry is thriving with innovation and excellence.  The prestigious awards are run by UBM's eCommerce Expo in association with the leading global e-retailing association IMRG, who devised the 17 categories covering the breadth of the ecommerce industry.

In a repeat of last year's success ASOS had an extremely successful evening, picking up four awards which were m-Commerce Strategy of the Year, Best Social Media Engagement Award and Large e-Retailer of the Year. Judges commented that ASOS are setting the pace with mobile and also praised the 'gameification' of their social strategy to generate interest in the summer sale. Founder Nick Robertson also won Outstanding Contribution to eCommerce.

Innovation comes in many forms and this year online delivery provider Shutl has been honoured with the sought after e-Commerce Innovation Award. Parentmail also received a commendation for this category.

Small e-Retailer of the Year was won by with Jokers' Masquerade coming in at a close second and receiving a commendation.'s centralised fulfilment and customer focus impressed the judges.  Having missed out at a close second for Small e-Retailer Jokers' Masquarade with ByBox won Best e-Retailer Delivery Award which was partly due to their impressive customer feedback.

In tough economic times it is important to value and reward launches and reinventions within the industry.  This was achieved during last nights festivities with a win for Telefonica UK for their re-design providing the consumer with a simplified and enhanced journey to point of purchase, and SportPursuit Limited won New eRetailer of the Year with particular praise for their boldness within such a niche marketplace.

High street favourite Argos, the original multichannel retailer, was praised for its continual 'bar-raising' and development from its catalogue driven history, winning Best Multi Channel Retailer while LOVEFiLM won Best e-Commerce Marketing Campaign, Diamond Manufacturers won the Best Customer Service award and PayPal picked up Best Payment Innovation in e-Commerce.

The exhibitors at eCommerce Expo, which was also taking place in London this week, were invited to enter the Best Product at eCommerce Expo award. The winner was M2E Pro who impressed judges following their visits to the stands during the day.

"Once again we're delighted with the quality and quantity of entries to the eCommerce Awards for Excellence. All of this year's winners have demonstrated something really special - they certainly haven't made the judging process easy. The ambition and successes demonstrated by the award winners shows that the UK's online retail community shows every sign of continuing from strength to strength.  I'd like to congratulate the winners and thank the judges, we're already keen to see what next year will bring," said Rebecca Slater, Event Manager for the eCommerce Awards and eCommerce Expo.

Full list of 2012 winners.

Re-design/Re-Launch of the Year  
Sponsored by Fresh Lemon  
Winner: Telefonica UK
International eRetailer of the Year
Sponsored by DYN
Winner:  Wiggle
Best Use of Rich Content Online    
Sponsored by Amplience
Winner:  Shop Direct Group
Best Social Media Engagement Award
Sponsored by Metapack
Winner:  ASOS.COM        
Best eRetailer Delivery Award
Sponsored by Charapak
Winner:  Jokers' Masquerade with ByBox
The eCommerce Innovation Award
Sponsored by SLI
Highly Commended - ParentMail
Winner:  Shutl
Best Payment Innovation in eCommerce
Sponsored by Wirecard
Winner:  PayPal    
Best eCommerce Marketing Campaign
Sponsored by ChannelAdvisor
Winner:  LOVEFiLM
Best Customer Service Award
Sponsored by Peerius
Winner:  Diamond Manufacturers
mCommerce Strategy of the Year
Sponsored by dotDigital
Winner: ASOS.COM
New eRetailer of the Year
Sponsored by Australia Post
Winner:  SportPursuit
Green eRetailer of the Year
Sponsored by Responsible Business Expo
Winner:  YOOXYGEN -
Small eRetailer of the Year
Sponsored  by IMRG
Highly Commended:  Jokers' Masquerade    
Best Multi-Channel Retailer of the Year    
Sponsored by PayPal
Winner:  Argos
Best Large eRetailer of the Year
Sponsored by Bazaarvoice
Winner:  ASOS.COM
Best Product at eCommerce Expo
Sponsored by IT PRO
Winner:  M2E Pro        
Online Gold Award (The OLGA)
Sponsored by Ogone
Winner:  Wiggle
Outstanding Contribution to eCommerce
Sponsored by: Screen Pages
Winner: Nick Robertson, ASOS


Notes for Editor

1. For the full list of 2012 categories and winners please visit

2. About the eCommerce Awards for Excellence
Now in their fourth year, the eCommerce Awards for Excellence are the only awards of their kind in the UK, recognising and celebrating the companies that are driving the ecommerce industry forward.

The ecommerce awards are in association with the IMRG, who have compiled a series of refreshed and refined categories covering all parts of the ecommerce process; from mobile commerce and payment solutions to customer service, marketing and delivery & logistics companies. Judging was carried out by 14 expert judges, carefully selected by the IMRG.
For further information on the judging panel, please visit

3. eCommerce Expo 2012
The eCommerce Awards for Excellence took place on the first evening of eCommerce Expo, which is running on the 1st - 2nd October 2012 at London Olympia. eCommerce Expo is the industry event in the UK, ranking as one of the largest gatherings of ecommerce professionals in Europe, with over 140 exhibiting companies, 4500 visitors and a comprehensive conference programme.