Econo Lube N' Tune & Brakes and Universal Lubricants Expand Business Partnership

WICHITA, Kan., Jan. 17, 2012 /PRNewswire/ -- A function of supply clamoring to meet demand, Econo Lube N' Tune & Brakes – a leading "one-stop-shop" for car maintenance and repair needs in Colorado – and Universal Lubricants -- America's only "closed-loop" provider of re-refined motor oils—announced today an expansion of their Denver business alliance. Following the successful pilot launch of ECO ULTRA® at an Aurora, CO service center, all remaining Econo locations in the surrounding area will likewise offer "green" motor oil changes using the twice refined oils. Made in the U.S. at Universal Lubricants' state-of-the-art re-refinery, ECO ULTRA® is an environmentally friendly and American Petroleum Institute (API) licensed line of re-refined engine oils and coolants that meets current vehicle manufacturers' specifications and Society of Automotive Engineers (SAE) requirements.

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"Our original endorsement of ECO ULTRA® stemmed from the product's ability to surpass all of our quality controls, and of course, its added value of empowering customers to do some good for the environment and the economy, just with a simple auto tune-up," said Hazrat Ali Jr. of Econo Lube N' Tune & Brakes, Aurora. "Assured that ECO ULTRA® performs just as reliably – if not more so – than motor oil sourced from crude, our client base has increasingly been replacing name brand options with the product. The adoption of ECO ULTRA® has been a great success story for our business, complemented all the more by a rewarding sense of community stewardship." 

Each year, the U.S. produces approximately 1.3 billion gallons of used engine oils, only 10 percent of which is re-refined.  The rest is either improperly disposed of (damaging the environment) or burned as an industrial fuel, wasting limited petroleum reserves and perpetuating the need to import foreign oil.  Dedicated to reversing this trend, Universal Lubricants has differentiated itself as the only "closed-loop" domestic manufacturer of twice refined oil. The company collects, re-refines, blends, packages and redistributes its own oil, the ECO ULTRA® line—without ever losing guardianship within the chain—in an infinitely repeatable, sustainable cycle.

Not only environmentally sound, but energy smart, ECO ULTRA® reduces the need to extract or import two barrels of crude oil with every average four-quart oil change. What's more, as used oil actually serves as a higher feedstock than crude, the process of re-refining spent oil requires up to 89% less energy and reduces the release of harmful air emissions by a margin of up to 65%.

"For more than thirty years, auto enthusiasts have recognized Econo Lube N' Tune & Brakes as the leading 'one stop shop' for all car maintenance and repair needs. We've earned that reputation, and now, we're excited to grow our identity as the state's socially responsible, environmentally minded automotive care resource," said Warren Dunn, of the Econo Lube N' Tune & Brakes, Aurora. "To that end, encouraging customers to opt for ECO ULTRA® — a winning green car-care solution – represents a pivotal and natural first step."

The following Econo Lube N' Tune & Brakes now offer ECO ULTRA®: 2223 S. Monaco St Parkway (Denver, CO); 14891 East Colfax Avenue (Aurora, CO); 1020 Highway 287 (Broomfield, CO); and 17084 East Quincy Avenue (Aurora, CO).

 "Companies like Econo Lube serve as the true driving force behind the green motor oil revolution," said John Wesley, chief executive officer of Universal Lubricants. "And they're not alone; throughout the country, we're observing a bolstered trend of individual auto shops and individual consumers alike joining our closed-loop community by asking for ECO ULTRA® by name."

For more information about Universal Lubricant's ECO ULTRA® products, visit www.ecoultraoil.com.

About Universal Lubricants
Since its founding in 1929, Universal Lubricants has balanced tradition with innovation to emerge over the past four decades as the American leader in used oil collection, new oil refining and distribution. Unlike other companies that simply bottle re-refined oil, Universal Lubricants collects, refines, blends and re-distributes its own engine oil—never losing guardianship within the chain—to ensure that every quart, every gallon is of the highest quality for optimal performance. The only "closed-loop" provider of twice refined motor oil, Universal Lubricants boasts a national presence, supplying ECO ULTRA® throughout the country by operating 28 facilities in 14 states, including one of the world's most technologically advanced re-refineries in Wichita, Kansas. Altogether, the company employs 380 American workers and is a Pegasus Capital Advisors portfolio company.

A leader in R&D and in the marketplace, Universal Lubricants will continue to drive progress and drive performance in the motor oil industry. For more information, visit www.universallubes.com.

SOURCE Universal Lubricants